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August 31, 2007

Yahoo's new social job network: Kickstart


(* Source:News.com *)

Harrison Hoffman says :

Yahoo is looking to change the game with their new social job network, Kickstart. They are currently conducting research surveys among college students to find out what they think of this new service. Yahoo asks this question to the participants, "Wish you had an 'in' to find the job of your dreams?" Kickstart is all about finding that "in."

Yahoo Kickstart connects college students with alumni at the companies that they are interested in. As you can see in the screenshot above, this student's "in" at Nike is an alumni named Dave Bottoms. Dave has expressed an interest in helping out students and connecting with alumni. He also knows one of your friends, went to your school, and shares a common interest with you. That's a really powerful networking tool. Presenting specific connections like this really adds a whole new value to this job network.

Aside from showing your "in," company pages also provide some useful information about the company as a whole, broken down into key points such as industry, size, location, contact, and description. Anyone who is connected in any way with that company is also displayed.

As you might also expect, everyone who signs up on Yahoo Kickstart gets their own profile page where they can build a mini resume and add a quotation to give the profile a more personal feel. Everything here is pretty standard for a social network, but there is a definite professional focus, much like LinkedIn. The personal profile isn't anything revolutionary, but it certainly gets the job done in this situation.

The third and final main component to Kickstart is the university page. This is very similar to what Facebook does with their "network" pages. It displays some basic information about the school and provides space for discussions, bulletins, and events.

Yahoo Kickstart is currently a concept and is being researched, so the things that you see in these screenshots may or may not make it into the final product. When I asked Yahoo for a comment on the service, they responded by saying,

"...We're continually checking the pulse on customer response to potential concepts on a case-by-case basis. Sometimes our research leads to the development of new product offerings, but not all concepts we research are formally developed and rolled out to our larger audience.

I personally think that Kickstart is a really solid concept and that it's a possible game changer in the professional networking space. Hopefully we'll see Yahoo kickstarting some careers in the near future.

 

Breaking: Novoking - The New Chinese 3D Virtual World Unveiled

(* Source: Mobinode *)

as spotted by Frederic Guillet

logo After nearly 23 month intensive development, another large scale 3D virtual world - Novoking is finally unveiled. We are not sure yet how this new virtual world will stand out in this hottest market, but we do believe the release of Novoking will further drive the popularity of 3D virtual world raised by Second Life, There and HiPiHi.

Founded by a very experienced entrepreneur Mr. Patrick Zha in Oct 2005, Novoking is designed and operated by Novoking (Beijing) technology Limited Co. You believe or not, its 50 people-team has been working day in and day out quietly in a small office in ZhongGuanCun Technology Park, the incubator of many China IT companies, for nearly 2 years.

The Novoking’s target user group is 16-35 years old Internet generation, especially female group (It might remind you of another girl’s virtual world, Frenzoo). Seeking for a enjoyable life is the key theme for this group of people, and we were told that Novoking would provide an on-line virtual social platform to the youngsters to express, entertain themselves, and make new friends just like in the real life. Unlike SecondLife and HiPiHi, Novoking will ‘prepare’ the discotheque, bar, night-club, fashion show, furniture show, pets shop and games, to let the beginners feel ‘busy’ with trying different new things since the first day they live in, experience the new virtual live and form the resident sociality quickly.

According to the reliable source, Novoking will launch its private beta test in this September, and it is expected to be open to public in 6 months after the beta test.

We are really impressed by the screenshots from Novoking’s world. The full collection of these screenshots can be browsed on Flickr.

comprehensive interview with Novoking will be presented here shortly. Stay tuned!

novoking5

novokingCJ1 

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Twitter Blocks

(* Source: TechCrunch *) 

 

Mike says... 

The Twitter team must have had a Red Bull machine installed at the offices, because suddenly they’re launching new stuff left and right.

They recently added search and Gmail import features to the service. And on Friday they are launching a new area of the site called “Explore” where they’ll list some of the tools people can use to interact with Twitter off the site itself. Along with Explore they will also be releasing a new visualization tool called Twitter Blocks - “an abstract way to navigate your Twitter neighborhood or block.

Twitter sent us these screen shots but we haven’t had a chance to see it in action yet. Cofounder Biz Stone says “It’s a crazy, interactive, animated 3D application so it’s easier to understand when you interact with it.”

Twitter brought in Stamen Design to help with the project, the same team behind some of the Digg visualization tools launched last year.

Motorola is sponsoring the new Explore site. Screen shots below:

 

iFashion: Virtual Shopping in South Korea


(* Source: PSFK *)

Christine Huang says :

picture-9.png


South Korea’s Shinsegae Department Store is planning on opening the world’s first “advanced virtual reality fashion store,” where customers will be able to use a smart card holding an avatar of themselves (with their real dimensions) that can be used to try on items in the virtual shop and even get them custom-fit. According to iFashion, the virtual store and fitting room site, the joint project between the Clothing Technical Centre at Konkuk University and clothing manufacturer FnC Kolon Corp with support from the Ministry of Commerce, Industry and Energy aims to revolutionize virtual and online shopping. Jung Dong-chang, head of the Ministry’s textile industry team, claims that “anyone with this card will be able to easily try on and buy clothes using mobile phones and computers,” and that people with access to others’ smart cards could easily gift their loved ones with clothing without having to worry they’ll be the wrong fit. The project is still in the experimental stage, according to iFashion, but FnC Kolon hopes to have its virtual shop open by November.

[via Communities Dominate Brands Blog]

 

August 30, 2007

Slacker Radio Widget Now Available for MySpace


(* Source : Mashable *)

Kristen Nicole says:

Slacker, the online radio provider, has launched a MySpace widget that lets you insert a radio station onto your profile.

With this widget offering, you can choose an existing station or create a custom station to play on your MySpace page. The widget will display artist info for songs it plays. One of the larger benefits is of course the ability to play a much larger selection of music on your profile than you’d otherwise have through MySpace.

The option to embed the Slacker player on another website is not promoted, on Slacker’s site or on the widget, either. You’ll need to go to the player’s options to find the “Add to MySpace” button, where the embed code is provided. While you have the option of placing the player on any supporting website, a one-click add option for MySpace and perhaps a few other major networks would be helpful as well.

[via orbitcast]

    slacker-widget.png

Online gaming offers escape from piracy


(* Source: Reuters *)

Online gaming offers escape from piracy

Sprawling virtual worlds in which electronic avatars do battle with mythical beasts may offer game publishers a unique chance to combat piracy, especially in Asia, where the format is wildly popular.

On Thursday, the video game industry gathered at Europe's largest games convention in Leipzig to tantalize the 200,000 expected visitors with upcoming offerings that include an array of new MMOs--massively multi-user online games.

Players usually have to buy the software to play the game, a model that invites bootleggers to get a cut of the action, so publishers are increasingly looking to offer the software for free.

Instead of paying 150 euros ($205) to buy a permanent membership to the Lord of the Rings Online: Shadows of Angmar gaming world, for example, companies would then charge only for performance enhancements each time a player wants to upgrade his online alter-ego.

Speaking on the sidelines of the GC, Ubisoft's Chief Executive Yves Guillemot raved about the prospects of the genre and in particular this new form of "MMO-lite" for avid gamers.

"They all have the ability to get it, and if they want to progress you can sell (enhancements) to them," he told Reuters.

Chinese companies like Nasdaq-listed CDC and Shanda Interactive Entertainment helped pioneer this revenue model with their MMOs Yulong and Legend of Mir II in 2005.

Electronic Arts said the enhancement-based model was certainly the best strategy for Asia, where the online gaming market is more than $3 billion and there is virtually no demand for protected games software due to rampant copy infringement.

"We had many people playing but nobody paying. The online games drive the pirate out of the business," said Gerhard Florin, general manager of international publishing at the world's largest video games company.

More here 

China porn police dressed in anime

(* Source: Reuters *)

They might appear mere anime characters, but these two virtual police officers have been created by the Beijing Municipal Public Security Bureau to combat online pornography and other Web activity considered illicit.

In what's just China's latest attempt to clamp down on the Internet, the animated beat officers will pop up--either on a motorcycle, in a car or on foot--to warn surfers on Chinese sites that they are being monitored, Reuters said.

Beginning Saturday, they will appear every half hour on computer screens run by 13 major Beijing-based portals, Reuters said.

Credit: STR/AFP/Getty Images

MySpace.com to host nationwide concert tour


In a move that further shapes its image as an MTV-like pop-culture hub as well as a social network, News Corp.'s MySpace.com has announced that it will be sponsoring a concert tour this fall.

Appropriately called the MySpace Music Tour, the series of shows will kick off October 16 in Seattle and will host more than 30 performances before winding down in Las Vegas around Thanksgiving.

The headlining acts for the tour will be two artists who have built up large followings on the social-networking site--geeky pop band Hellogoodbye and emo act Say Anything.

The tour will also include the Japanese punk band Polysics, which has been signed to the new MySpace Records label, as well as yet-to-be-announced guests.

In a statement from the company, Say Anything frontman Max Bemis is quoted as saying, "We are stoked as beans to be on the first MySpace tour with Hellogoodbye!! It's going to rock!"

MySpace users will be able to prepurchase tickets starting Friday. Those who are not MySpace members will have to wait until September 6.

The site has not released a full list of concert dates or venues, but those will presumably be available by the time sales open. Sales will be conducted through a branded community page on MySpace, which will also feature photo galleries, contests and band blog.

Taste of Victory: Online Outcry Revives a Chocolate Bar


 (*Source: Newyorktimes *)

Eric Pfanner says :

LONDON, Aug. 26 — Two weeks ago, a Facebook member in Manchester, England, added her name to an online campaign to bring back a chocolate bar called Wispa, discontinued by its maker, Cadbury, four years ago.

“Ive just signed petition-my life not the same since its gone I really do thik about them all the time — bring them back pleasssssssseeeeeeeee,” she wrote.

Users of Facebook, the social networking service, make up for any shortcomings in spelling, grammar and punctuation with their sheer numbers. After nearly 14,000 people joined “bring back Wispa” groups on Facebook, the food conglomerate Cadbury Schweppes announced on Aug. 17 that it would reintroduce the candy bar in October.

Companies everywhere are monitoring blogs and other online discussions for feedback on their brands and providing them with information about coming products, as well as placing so-called viral advertisements on video-sharing sites. But the company insisted that the expressions of affection for Wispa on the Internet were genuine.

The campaign for Wispa, and the decision by Cadbury to revive it, shows what can happen when nostalgia about lost brands converges with user-generated content and social networking sites.

“This is the first time that the power of the Internet played such an intrinsic role in the return of a Cadbury brand,” the company said.

Cadbury said it had identified 93 user groups on Facebook calling for a return of Wispa. Fans posted video clips from 1980s advertisements for Wispa, featuring stars of British television shows like “Hi-de-Hi!” and “Yes Minister,” on YouTube, the video-sharing Web site.

Thousands of other consumers joined online petitions. One of these, on a Web site that also plays host to campaigns to draft Al Gore to run for president, close fur factories in China, and shut down the Federal Reserve, implored, “Together we can make the world of chocolate a better place!”

During the Glastonbury music festival in June, a group of Wispa fans stormed the stage while Iggy Pop was performing and displayed a banner reading, “Bring Back Wispa.”

As Cadbury deals with the aftermath of a scare over salmonella contamination of some of its chocolate bars, and struggles with a plan to sell or split off its United States soft drink business, Wispa gives the company a feel-good public relations diversion.

More here 

Nokia to Introduce Digital Music Service


(* Source:Newyorktimes *)

Eric Pfanner says: 

Nokia, via Reuters

Songs can be put onto Nokia’s new phone, the N81, without using a computer, a feature the Apple iPhone does not offer.

LONDON, Aug. 29 — In the same converted 19th-century fish market where Apple announced the European introduction of its iTunes music store three years ago, Nokia said on Wednesday that it would soon introduce its own digital music service, along with an easier-to-use Apple-style mobile interface and an Apple-style touchscreen handset.

The Nokia Music Store, to open this year, will let users download songs from the Internet to their computers or directly to mobile phones over wireless networks, which Apple’s recently released iPhone cannot do.

Analysts said the move heightened the rivalry between Nokia and Apple at the high end of the mobile phone business. “It was obviously going straight at Apple,” said Seamus McAteer, senior analyst at M:Metrics, a research firm.

While Nokia executives chose suits and ties rather than the black mock turtlenecks and blue jeans favored by Steven P. Jobs, Apple’s chief executive, they acknowledged that Nokia was not above imitating its rival.

“I don’t know what is copying and what is original but if there is something good in the world, we copy it with pride,” said Anssi Vanjoki, head of the Nokia multimedia division, which makes the company’s high-end handsets, when asked about similarities between the iPhone, iTunes and the new devices and services announced by Nokia.

In offering direct downloads, the Nokia Music Store goes beyond iTunes, which requires users to download songs to their personal computers before transferring them to an iPod music player or an iPhone.

The Nokia store, which the company said would be made available first in important European markets, could put pressure on Apple to develop a similar service, analysts said.

The music store also potentially puts Nokia into conflict with operators of mobile networks, which in many cases have developed music services of their own.

But analysts say that outside of Asia, mobile phone services like music have been relatively slow to take off, despite the tens of billions of dollars that network operators have poured into the technology to enable them.

More here 

More related articles 

Zango: Puzzles Most Popular With Casual Gamers


(* Source:Onlinemediadaily *)


BELLEVUE, WA-BASED ZANGO RELEASED DETAILS from an analysis of its reported 20 million users and found that puzzle games reigned supreme among casual gamers--with puzzles comprising five of the online service's top 10 most popular games. "Puzzles, particularly number puzzles, are popular," said Val Sanford, vice president of marketing at Zango. "What's interesting is that we're seeing several different versions of the same game being developed and enthusiastically received by casual gamers."

Consumers head to Zango.com for access to casual games, videos, music and other content, and in exchange, the online media company serves them ads via a browser toolbar add-on. The findings suggest that advertisers who target Zango's puzzle games may see the best ROI for their casual gaming investments.

 

IDC: Social Nets' Revenue Could Reach $1 Billion In '07


(* Source: Onlinemediadaily *)

PROJECTING THAT SOCIAL NETWORK REVENUES will more than double this year to as much as $1 billion from $400 million in 2006, a new IDC study found nonetheless that, "so far, little advertising can be found" on them.

In the study, titled "Social Networking Services in the U.S.--Popular, Yes, But How to Monetize Them?" IDC found that most social network services will employ a mix of business models in the future, including advertising, subscriptions, and ecommerce--with only advertising scaling well enough to make social networks interesting for portals and major media companies.

Yet, the study added, "some services may never be able to attract brand advertisers on a large scale."

"Social networks cannot guarantee a brand-safe environment. Advertisers don't want to see their ads displayed alongside illicit content, for example," said Karsten Weide, program director of IDC's Digital Marketplace: Media and Entertainment. "The dilemma for social networks is if they start to control what content users can post, they will lose popularity, which is what attracted advertisers in the first place."

August 29, 2007

JamStudio Launches Interactive MySpace Remix Widget


(* Source: Mashable *)

Kristen Nicole says :

jamstudio-l.png


JamStudio has created a music widget for your MySpace page, letting site visitors mix music directly from your profile.

With this interactive widget, other users can remix the song you’ve created from your JamStudio account. You can change several levels of instrumentals in the song, including the guitar, piano, bass, drums, and more. Switch up the tempo or choose which instrument you’d like to play the melody of your song, sending the other instruments to the background.

Tools like these are great starters for online collaboration around music, and coupled with a music-centric website like MySpace, these tools could really take off. While site visitors can personalize the remix to their own likings, there’s no way to save remixes, or continue your tweaks on the main JamStudio site. Although, future features will incorporate the ability for vocals to be added to JamStudio creations, which will hopefully be integrated with the MySpace widget as well. Soundcrank is another company that has released a music MySpace widget today.

    jamstudio-s.png

Stardoll’s Virtual World Reaches 10 Million Members


(* Source: Mashable *)

Kristen Nicole says :

Stardoll, the virtual paper doll social network, has reached a milestone with the registration of 10 million members.

Reported by comScore as being the number one site for girls age 9 to 17, Stardoll has definitely become a hub for teenage activity online. To celebrate this achievement, Hilary Duff is welcoming the 10 millionth member with a personal video congratulation, and a Stardoll expert stylist will work with that same member to personalize their suite and build up their virtual wardrobe. This lucky member will also get 1000 stardollars for buying virtual fashion goods on the site, and will be featured on the site’s homepage and magazine. All Stardoll members will get virtual goodie bags full of prizes, including perfume, chocolates, and Seventeen’s current issue.

With Stardoll recently launching real brand fashion boutiques in its online virtual world, it’s no wonder that the site has done so well for itself. The level of integration between the real and virtual world is appealing to teens and tweens, and is proving a good breeding ground for particular marketing campaigns as well.

Game aims for bigger, better smiles


(* Source: TheAge.com.au *)

A new Nintendo game helps players exercise their facial muscles to have nicer smiles and livelier expressions.

A new Nintendo game helps players exercise their facial muscles to have nicer smiles and livelier expressions.

Advertisement

Nintendo DS players in Japan can now exercise their facial muscles to have nicer smiles and livelier expressions.

A digital camera that comes with the new Face Training game fits into the dual-screen, handheld machine to show live video of the player's own face on the right screen while an animation of a woman's face illustrates exercises on the left screen.

The 16 types of exercises called "facening", designed by beauty expert Fumiko Inudo, take about two to 10 minutes each to complete.

Nintendo, the Kyoto-based maker of Pokemon and Super Mario games, recommends playing Face Training no longer than 15 minutes at a time to avoid over exerting face muscles or getting them "out of balance".

Besides the animation that serves as a model for players, an electronic voice resembling an aerobics instructor guides you to twist your mouth, drop your jaw, wink, glare at the ceiling and perform other moves to tighten flabby cheeks and develop that bright-eyed look.

"Open your mouth slightly, one, two, three, four," the machine says during one exercise.

The game went on sale last week in Japan. Overseas sales plans are still undecided.

The new game is part of Nintendo's efforts to appeal to a wider audience, including women. Nintendo has scored success with its drill-like games, such as Brain Age.

Nintendo's Wii console, which comes with a motion-sensitive remote control for playing virtual tennis and other games, is also doing well. Nearly 9.3 million units have been sold worldwide since its launch seven months ago.

What Do You Get When You Ask Gmail Fans To Express Email Delivery?

(* Source: Duncan Riley *)

Google asked the question, and found out.

Google received over 1,100 submissions for the collaborative effort.

It reminds me a little bit of Ze Frank’s (what ever happened to him BTW?) Video for Ray project earlier this year. The exercise just goes to prove that tapping into passionate users can deliver; over 1,000 people world wide took time out to video and upload their love of Gmail, with no incentive to do so other than perhaps a 2 second chance of fame. Cheap labor perhaps, but it’s a resource than can and is being tapped.



Slide.com: Millions of widgets, widgets for me


(* Source: News.com *)

Caroline McCarthy says: 

Embeddable widget powerhouse Slide gained buzz as a way to display photo slide shows on MySpace, but then saw meteoric growth as part of the Facebook Platform initiative. Now, the company has announced that 1 million of its Flash-based widgets are added to the network's servers every day for non-Facebook social media platforms. Slide's Facebook widgets, which rank No. 1, No. 2, and No. 6 on the list of most popular embeddable applications on the white-hot social network, are not Flash-based and consequently were not included in the tally.

Note that this refers to widgets created, not "installed" or "embedded," necessarily--presumably, if you create a widget that's ultimately a screw-up, that counts too.

Still, that's a lot of widgets. Slide offers its standard SlideShow widget as well as other widgets like Guestbook, SkinFlix, and FunPix. The company has also snapped up independently created Facebook widgets, most notably "Favorite Peeps." According to ComScore, Slide widgets pull in more than 134 million unique viewers per month. (Millions of widgets, widgets for free.)

 

August 28, 2007

MySpace's New Chic Clique


(*Source: BusinessWeek *)

Reena Jana says:

The social-networking site's new fashion community might benefit big, established brands and fledgling designers alike

Since its launch in 2003, social-networking site MySpace (NWS) has been associated with music fans, as well as teens and twentysomethings seeking to meet or contact friends online, but now the site hopes to court another trendy group: fashionistas. On Aug. 28, MySpace launches a fashion community just in time for the spring 2008 runway shows that will take place during New York's Fashion Week, Sept. 5-12.

The move reflects MySpace's strategy of identifying the communities of interest that have grown organically and the building official member communities around them, turning once-grassroots groups into content platforms for old-media companies and consumer brands. But will the top-down approach work? And if so, who will be the big winners—the established corporations or the unknown designers trying to make their names among peer-driven social networks?

Pairing Partner and User Content

These are the questions that surround MySpace's fashion community, whose no-frills beta-version launch last September was timed to coincide with the 2006 New York Fashion Week shows. The new, redesigned landing page is appropriately stylish. It features a highly textured set of images, including a price-tag graphic featuring a daily fashion trend and tactile images of fabric swatches. In addition, a series of video screens of varying shapes shows interviews with bands and stars—including actress/musician Hilary Duff—who talk about their own dressing habits. Slick content from big-media partners such as InStyle magazine, including behind-the-scenes footage of photo shoots and how-to guides for applying makeup, is positioned near user-generated videos submitted by aspiring designers.

More here 

BandsInTown Adds Social Networking to Tracking Service


(* Source: Mashable *)

Kristen Nicole says:


BandsInTown, the network that lets you find and track bands you’re interested in, has undergone a major update to its site, incorporating several new features in order to make it more of a social network for friends. Read our initial review here.

With the ability to add friends, send private messages, leave comments on user profiles, events and venue pages, there are more ways in which users can gain first-hand information regarding the bands and events they’re interested in, while also making new friends. All users now have profile pages where they can share information about themselves, like their top favorite artists and their top friends.

A new BandsInTown widget displays the events you’ve added to your calendar. It can also show events that are specific to venues or artists. Record labels utilizing this widget can display an artist’s tour dates and locations. This widget can be placed on your blog, or social networking profile, like MySpace, hi5 or Piczo. Equally as important, more ticket sources have been added to BandsInTown, along with RSS feeds for each user, artist, and venue calendar.

As BandsInTown was already a good tool for finding and tracking artists and venues you’re interested in, based on a variety of search parameters, incorporating these social networking components will better allow the users to help each other in an online community. This gives it an advantage over sites and communities that rely too much on promoters and user-generated content for the provision of data, but still enables users to enhance the site with personal contributions. In related news, Oodle’s BandTracker has officially launched earlier this month.

    bandsintown-widget.png

 

McDonalds in Japan Offers Happy Meal Video Game Toys But It’s Collectors Who Are Lovin’ It

(* Source: Labelnetworks *)

McDonald’s has been moving into new realms including video gaming and music in the last few months. Starting with sponsoring a music tour this summer in North America, which we discovered in Venice Beach, CA, featuring Neyo, they’ve ventured off their beaten path and joined the crowds of concert sponsorship. And now in Japan, McDonald’s is offering up basic, colorful video game toys with Happy Meals. But it’s not necessarily the little kids who are lovin it most, but rather collectors of toys and urban vinyl dolls, as well as sneakerheads.

There are 6 different video game Happy Meals called the “Happy Set” including PK Soccer, Rhythmic Dance, Bike Racing, Bowling, Music Drum, and F1 Racing. Like an LTD drop of sneakers in Tokyo, these games have quickly become a must-have item among a similar subculture—especially as the promotion ends September 6th.

This promo is also going on at the same time as a Hello Kitty collaboration McDonald’s has having in the States, which has captured the fascination of collectors as well. Obviously it’s a cross-cultural thing, but taps into the fascination American’s have for Japanese Hello Kitty, and that Japanese have for hand-held video gaming systems.

 
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Print and Digital Need Not Compete

(* Source: eMarketer *) 

 

The Web is effective, but some find it intrusive.

The printed word still holds a strong pull for many consumers, according to Deloitte & Touche's "State of the Media Democracy" study, conducted by the Harrison Group in March 2007.

Nearly three-quarters of respondents said they would rather read the printed version of a magazine even if they could get the same information online.

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"Old media is surprisingly resilient," said Deloitte technology specialist Ed Moran in an interview with eMarketer. "Many people use magazines to keep up with apparel and other trends. Asked about their top-five media intentions for the coming year, No. 3 overall was to read a book."

The preference for print carried over into consumer attitudes about advertising. More than three-quarters of respondents said they found Internet advertising to be more intrusive than print ads. Nearly two-thirds said they paid more attention to ads in print.

US Consumer Attitudes on Print vs. Online Advertising, by Age, February 23, 2007-March 6, 2007 (% of respondents in each group)

These findings are a strong argument for using several media in campaigns. However, they are hardly cause for abandoning digital efforts. For a start, search advertising was more much more effective than print ads at driving Web site visits.

Types of Advertising that Cause US Consumers to Visit Web Sites, by Age, February 23, 2007-March 6, 2007 (% of respondents in each group)

Also, print simply doesn't deliver the same bang for the buck as digital, according to an Intellisurvey-Radar Research study commissioned by the Search Engine Marketing Professional Organization.

Advertising or Marketing Vehicles that Provide the Highest Return on Investment (ROI) or Advertising Spending (ROAS) according to Advertisers Worldwide, December 2006 (% of respondents)

Mr. Moran said the overall results of the study emphasized the need for integrated marketing.

"There should be no distinction between online and offline," he said. "There is no conceptual reason these days why marketers wouldn't consider using multiple media with campaigns.

"The idea that one is a threat to another is a knee-jerk reaction," he said.

 

FotoFlexer Raises The Bar On Online Photo Editing

(* Source: Techcrunch *) 

 

 

Mike says..

Online photo editors keep getting better and better. For hardcore image manipulation, desktop software like Photoshop or Gimp will always have its place, but online editors are free, easy to use and a lot of fun. We covered most of the online editors back in February (Fauxto, Picnik, Picture2Life, Preloadr, PXN8 and Snipshot). But a relative newcomer on the scene, Berkeley-based FotoFlexer, is worth a look.

The site first launched in July with basic functionality and integration with Facebook. This last week they relaunched a new site with more tools, direct access to your desktop/laptop webcam, and they also now integrate with Flickr, Picasa and MySpace.

Upload a photo, or grab one from a supported service, and edit it by changing colors, adding effects, bulging or pinching areas (to make body parts look larger or smaller), etc. You can also turn any image into a sketch or cartoon. I spent about 10 minutes creating the different versions of the picture to the right (original is top left). The most fun is changing hair color, although the image third down on the left is my personal favorite.

Fotoflexer says they incorporate their own artificial intelligence algorithm to figure out the right way to alter images. And whatever it is they’re doing, it works. You simply point out a few areas of the site you want to remove or alter and it figures out the rest of the pixels pretty quickly. You can do all of this in Photoshop, but it takes a lot longer. And unlike most (but not all) of the online photo editing tools we’ve previously covered, FotoFlexer also supports layering for more complicated image editing.

FotoFlexer also now integrates directly to your webcam and to take a quick snapshot and edit it. Many of the effects are similar to the Photo Booth application that comes installed on all Macs.

The integration with third party services is a great feature as well. Pull down photos from Facebook or another service, alter them and re-upload in a few minutes.

The service runs in Flash and was built on the Flex platform with mostly custom tools. The company has not raised any capital and has 15 employees, all in the Silicon Valley/Bay area. About 50,000 people use their Facebook application and/or the website directly. I expect that number to grow as social networkers discover the joy of turning their pictures into cartoons, or turning their hair color to Fuchsia.

 

August 27, 2007

Digital music services try to nibble away at Apple


(* Source: Reuters *)

Anthony Bruno says:

Photo




 

 

 

 

DENVER (Billboard) - The digital music wars are entering a new phase.

Several digital music service providers -- including MTV's Urge, Rhapsody, Verizon Wireless, Wal-Mart and Yahoo Music -- have unveiled new forays designed to shine light on their struggling services in the shadow of Apple's still-dominant iTunes.

While no individual effort is likely to dislodge Apple from its No. 1 position, all are clearly efforts to chip away at its commanding lead. According to data from NPD Group, Apple controls 73.7 percent of the retail digital-music market, with more than 3 billion tracks sold since it went live. iTunes is also the third-largest music retailer of any kind, surpassed only by Best Buy and Wal-Mart.

REALNETWORKS, MTV, VERIZON WIRELESS

In perhaps the most significant move, the three providers have joined forces to offer one integrated digital-music platform that includes Rhapsody's technology and music, editorial content and playlist programming from MTV's Urge and wireless distribution via Verizon Wireless. MTV brings strong marketing muscle -- to the tune of $230 million during the next five years, not to mention its on-air channels -- plus well-received blogs and other resources that should improve on Rhapsody's content. Verizon brings a mobile extension, something market leader iTunes still lacks. And Rhapsody brings the most popular subscription services on the market, its existing subscribers and back-end mobile technology.

The big bet, however, is on integration. Verizon will replace its Web-based digital music store with the new Rhapsody service and will send a copy of every song downloaded to a Verizon phone to the user's Rhapsody account. And Rhapsody subscribers will be able to transfer subscription-based music to Rhapsody-compatible Verizon phones once they're introduced later this year. But don't expect to download subscription tracks over the air from Verizon phones just yet.

On paper it's a strong alliance that emphasizes each partner's strengths and eliminates their weaknesses in what MTV Networks president Van Toffler called a "perfect storm" of capabilities. Whether they can execute it is another story.

More here 

 

Vringo Bets on Video Ringtones


(* Source: BusinessWeek *)

Neal Sandler says:

The startup proposes video sharing on mobile handsets—already, Universal Music Group is on board

The idea for his new startup came to Jon Medved two years ago at London's Heathrow Airport when he was trying to reach the Hertz (HTZ) call center. While waiting on hold, the Israeli venture capitalist was forced to listen to audio ads from Hertz about the various cars available. It suddenly struck Medved that it would be far more effective for Hertz to serve up images or even videos of cars.

Thus was born the idea behind Vringo, a startup launched last year by Medved and David Goldfarb, a leading Israeli mobile software expert. The idea is to capitalize on the popularity of social networks and digital video, marrying them with the phenomenon of downloadable audio ringtones—a business that already racks up $6 billion in annual revenues for mobile operators and content owners worldwide. Medved describes Vringo as a "sort of ICQ [instant messaging] combined with a personalized YouTube (GOOG) on your cell phone."

With conventional audio ringtones, customers download a short music clip—say, the theme to Hawaii Five-O—onto their own phones. Whenever somebody calls, the song plays instead of a regular ring. Aside from some possibly annoyed people in the vicinity, the only person who enjoys it is the owner of the phone.

Vringo Defined

Vringo's video ringtones turn that model on its ear. To use the service, customers join the Vringo community for free and install a small piece of software onto their phones. Then, when one Vringo member calls another, instead of a ringtone, the recipient of the call is treated to a video clip chosen (and paid for) by the sender. Every call thus becomes an opportunity to share content and to establish identity—the wireless equivalent of the "hey, dude, check out this YouTube video" culture of the Internet.

If it catches on, Vringo has the potential to be about far more than just sharing clips, though. Advertisers are intrigued by the idea of using mobile phones to pitch their products; Vringo offers the possibility of adding viral marketing to the mix—essentially, having enthusiastic consumers spread the word for you. What's in it for Vringo users? Instead of paying for a clip, a caller might get five minutes of free talk time for sending his buddies copies of a new ad.

More here 

30+ Mobile Photo Sharing Tools


(* Source: MAshable *)

Joshua Ho says :

    Mobile Photo

What do you do with all of those pictures on your camera phone? First you have to get the pictures off of your phone; Take out the card? Email it to yourself? Got bluetooth? USB? IR? You’re probably already annoyed just thinking about it. Here are resources that help you easily post and share those mobile photos gems.

Direct Distribution To Social Sites

    shozu

ShoZu - Easily move photos, videos and music on and off your phone. Share them with just about every major photo hosting and blogging site.
Cellblock - Create your own “cellblock” to receive photos and videos from your phone or anyone else’s you allow. View them all from your phone.
Treemo - Upload your photos, videos, and audio right from your phone to your treemo profile. Subscribe to your friend’s channels to be updated when new content is posted.
Pickle - Pickle becomes the central spot to upload your mobile photos and videos then distributes your content to share through your own channels.
PixPulse - Upload photos into your PixPulse created channel and have them show up in your other blogs and social sites.
Phozi - Use your mobile phone as a photo booth. Send in your photo, add graphics and drawings layered on top, then embed them into your social sites.

Full Mobile Applications

    radar

PixSense - Share and manage your mobile photos through the PixSense mobile application.
Sharpcast - Automatically sync your photos from your Windows Mobile 5.0 phone to the web.
Yahoo! Go Flickr - Access all your major Flickr functions through Yahoo! Go mobile application. Upload, access photos, tag, change privacy, and comment.
Radar - Upload, share and comment on yours and your friend’s photos. Access through both WAP and mobile application.
WebFives - Share your photos and videos, use the mobile application to manage all of your content.
JuiceCaster - Use the Juicecaster mobile application to send and share all your media from your phone.

Photo Blogs

    pikki

Xanco - Mobile weblog that take mobile photo and video submissions.
Magnoto - Unique blog where you can move your content around like a refrigerator door. Photos and posts can be emailed in directly from your phone.
MobyPicture - Post your pictures from your phone to your moblog.
Pikki - Photo blogging from your phone. Join interesting photo challenges and vote public on public photos.
Phlog - Easy photo sharing. Send your photos in from your mobile device and it is automatically shared online under your username.
mostrips - Create a story to share with mobile phones by creating a mostrip.
LifeLogger Mobile - Log your photos, videos and audio clips to LifeLogger and access it via the WAP enabled site.
BusyThumbs - Mobile blogging of photos and text from your phone.
YourVids - Full WAP site for sharing your photos and videos.

Photo Albums

    webshots

AOL Pictures Mobile - Use your phone as a photo album. Access the WAP site to view your pictures from your mobile device.
Webshots - Upload unlimited photos and videos into your web albums from your phone.
SnapZone - Instantly share your photos by sending your mobile photos into SnapZone.
Photobucket - Upload mobile photos to your account through your album email address. Create wallpapers for your specific phone and send them to yourself.
fotoki - Upload mobile photos to your account through MMS to a user specific email address.
Kodak Gallery - Send photos to your gallery from your mobile phone or download and share the photos from your gallery.
Google Picassa Mobile Access - Easily page through and search your Picassa albums.
MyPhotoAlbum.com - Upload photos to your album directly from your phone.
SnapFish - Send in your mobile photos directly from your phone to be printed or shared.

Photo Push to Mobile

    gotzapp

PixDrop - Send picture messages to your friends mobile phones from your PC for free. No registration required.
GotZapp - Send all your shared photos to your friend’s mobile phones in one shot.
burstcast - Submit your photos from your mobile phone to share on burstcast.
Veeker - Submit photos or videos and have them instantly shared with yourself, a friend or the whole Veeker Community.

 

A Last.fm For Music Samples - MusicSamplr


(* Source: MAshable *)

Peter Cashmore says :

    musicsamplr.PNG

Sites like Last.fm, iLike and Pandora caught on quick thanks to their offer of free music. A new launch today is aiming slightly lower: it’s a Last.fm for music samples.

MusicSamplr lets you listen to samples of songs you might want to buy, then click through to buy them on Amazon. For each artists, it suggests 8 more artists you might want to browse. The founder claims the recommendations are based on community actions.

The design is nice and the interaction is slick, but the fact that you only get a small sample of each track is infuriating: this would be better as a visual addition to Amazon.com than a standalone site. As such, it probably won’t last.

 

uVme Site game-of-skill.com launches


(* Source: Webwire *)

uVme

Sveinn Johannsson recently announced the launch of his new uVme site www.online-game-of-skill.com. The site is based on a revolutionary concept that plans to join social networking, online gaming and network marketing into a unique blend of fun and marketing. Although a relatively new concept uVme is poised to take the internet by storm. Designed to allow people to host an online game and earn money every time a user enrols and plays a game online, uVme has already been marked as the biggest network marketing concept in the last 40 years.

Speaking on the launch of his site Sveinn Johannsson had this to say “uVme is such an amazing concept its surprising no one thought of it before. Essentially uVme combines social networking, online gaming and network marketing so seamlessly it is simply astounding. With uVme you can have your own blog; your own bio and users get paid to invite new friends to play online games! Network marketing has never been so much fun”

As of 15th July 2007, 200,000 people had already pre-registered to become members of the uVme concept. Conservative estimates put the average monthly income from an uVme site close to £20,000. The concept is so unique that players actually get paid every time someone they enrol plays a game online.

Elaborating on the uVme concept Sveinn Johannsson said “I have worked with other network marketing and social networking concepts in the past, but no single concept has put together so many features in such a compact package. In fact I am pretty confident that uVme is the only concept where people get paid down to 7 generations and Virtual World Direct is planning to pay out 70% of its revenue to associates”

Sveinn Johannsson further elaborated on the concept of uVme “The best part about uVme is that there is no software to download, no lengthy sales brochures to endure and most of all people actually get paid for having fun. The moment I read about uVme I was excited and once I knew more about it, I was so confident about uVme that I decided to launch online-game-of-skill.com.”

With social networking sites becoming house hold names, uVme is expected to take the social networking world by storm. Already online gaming communities have achieved cult status and sites like www.online-game-of-skill.com are expected to add value to online gaming.

More here 

YouBeQB Launches - Predict Game Plays, Win Points

(* Source: Techcrunch *) 

 

 

 

 

 

 

 

 

 

Mike says... 

YouBeQB is a new Football game playing site that will snatch up even more time from fantasy sports junkies (see Screaming Sports and FleaFlicker for examples of some of the new thinking around fantasy sports).

Watch a game on TV and play along against other players by trying to predict the next play. Users can follow professional or college games. Points are awarded for each correct play called, as well as consecutive correct calls.

 

August 25, 2007

ITUNES TOOLBOX: 30+ Tools For iTunes

(* Source: Mashable *) 

 


    itunestoolbox.PNG

 

Sean P. Aune says...

Apple launched iTunes widgets last week, allowing you to post your iTunes info to blogs and social networks. We thought it would be a good opportunity to round up all the services that let you extend and customize iTunes, as well as sharing your music with your friends.

Desktop Applications

    Tunes

Aurora - A Mac OS X only application for making it so you can wake-up to your favorite playlist via your computer.

Bandwagon - An automated backup service of your entire iTunes library to a remote server of your choosing. Currently Mac only.

GimmeSomeTune - Built for Mac OS X, gives you a mini-controller with numerous hot keys, downloads album covers, support for iChat and much more.

Goombah - Monitors your play history, compares it to other users and makes suggestions of tracks you may like, and suggests free downloads from their library. For Mac and Windows.

idleTunes - Aids in managing your iTunes library, cleaning out dead tracks, making a playlist for each album, exporting playlists, and more. For Windows only.

iRCTunes - Control your iTunes by integrating controls into the chat programs X-Chat Aqua, mIRC, Adium, X-Chat Windows, Colloquy, and IRCTunes Forum. Works with Mac and Windows.

iTunes Accessory - A Windows Vista enabled iTunes remote control that gives you volume control, album art download, fade between songs and more more.

iTunes Gadget - A remote control for your iTunes, runs in your Windows Vista sidebar.

iTunes Hotkey - Gives you full control over iTunes with just using hotkey combinations. Windows XP and Vista only.

iTunes Library Manager - Allows playlist export, eases moving your library from one drive to another while preserving data such as play counts. For Windows.

iTunesK1 - Gives you a graphical interface for iTunes that resembles an iPod. Mac only.

Moody - Helps you create a playlist based on your mood, works with both Windows and Mac.

MyTuneRSS - Lets you browse your playlists on your local network or over the Internet, play the songs right in your browser via a Flash player. For Mac & Windows.

Tangerine! - Software that will analyze your library noting each song’s BPM (Beats Per Minute) and then create playlists based on that. Mac only.

TunesTEXT - If you have the lyrics stored with your songs, this Mac widget will display them. If you don’t have them, the widget will search online databases for them.

You Control: Tunes - Lets you control iTunes from the menu bar so you don’t have to switch applications, customize your menus to suit your needs. Mac only.

Miscellaneous

    Foxy Tunes

FoxyTunes - A Firefox extension that gives you control over your iTunes directly from your browser window.

My iTunes Widgets - Three different tools to display on your website in various configurations. Show off your purchases, reviews, or your favorites.

MyTunes For iTunes - A Facebook app to show your friends what you are currently listening to.

SimplifyMedia.com - Listen to your own iTunes library from work, home or anywhere so long as your main computer is on, allowing you to not have to copy your music to multiple computers. Works with Mac & Windows.

WordPress Plugins

    Plastic Tunes

iTunes Playlist - A plugin for WordPress that will display a current playlist from your iTunes at the bottom of a post.

iTunesSpy - Displays your latest-played iTunes tracks on your blog.

Plastic Tunes - Displays what’s playing in your iTunes along with the artist, album and more customizable information.

WP iTunes - Display your currently-playing song on your WordPress-powered blog.

Yahoo Widgets

    iTunes Album Browser

iPod DP - An iTunes remote control that looks just like a gen 5/5.5 white iPod. For Mac & Windows.

iTags - We’ve all gotten music files with info that doesn’t display quite correctly when you load it. This widget helps you edit the meta data on your files and make sure your artists, album titles and more are all in shape. Mac & Windows compatible.

iTunes Album Browser - Tons of features, seven ways to sort your albums, add albums to your desktop for quick access and more. Windows only.

iTunes Companion - A remote control for iTunes that will display your existing album art, searches iTunes and Amazon if you’re missing it. Works with Mac and Windows.

iTunes Media Player - Allows you to show/hide your iTunes, play your playlists, set to shuffle/repeat and more. Windows only.

iTunes miniRate - A widget that allows you to rate your songs using the five-star scale on the fly. For Mac and Windows.

iTunes MultiAlarm - Turns your iTunes into an alarm clock. Works with Mac and Windows.

iTunes Popup - Stays hidden most of the time and only pops up when a new song begins to show you the track and a thumbnail of the album cover. Windows only.

 

August 24, 2007

New York Times Launches…MyYahoo

(* Source: Techcrunch *) 

 

 


 

 

 

 

 

 

 

 

 

 

 

Michael says... 

The New York Times took their personalized home page product out of beta today - see it . The look and feel is about the same as it was a a year ago when it - Think , or , with the New York Times logo and without the widgets.

There’s an argument that the product will bring customized home pages to the masses, although frankly Yahoo has already done a good job of this with well over 50 million users. This will be particularly useful for people who live, eat and breathe the New York Times, but others may find it a bit much.

Users can also add pre-selected non-NYT content or their own favorite RSS feeds, and modules can be dragged around the page, just like every other customizable home page.

 

August 23, 2007

Video Toolbox: 150+ Online Video Tools and Resources

(* Source: Mashable *) 

 


Another great compliation by the Mashable Team...

 

Video Toolbox Logo

Online video is a huge trend - so huge that’s it’s proving hard to keep track. From video sharing sites to video mixers, mashups and converters, we’ve brought together more than 150 of our favorite sites in this category. Enjoy.

Live Video Communications

stick.png

Stickam - The best site for live video communications with multiple people. There is no major competition for Stickam just yet.
Blogtv - Blogtv is a recent discovery to the public.  It allows you to do a live video show, and you can stream it live, as well as archive it for later use.
ooVoo - This allows you to carry on video conversations with live video through a Skype-like program.
Mogulus - This site is basically an all in one broadcast solution for video.  You can create, edit, and add things similar to broadcast companies could add.
Ustream - Allows you to stream live video and you can also embed the player in to your own website.
HeyCosmo - A downloadable application that allows you to connect with other people in many ways, even play games and more.
Operator11 - Go live with your camera and create your own channels. You can also send video comments and remix your videos.

Online Video How-to

Make internet TV

Better YT Video Quality - This guide helps you with getting the best possible video quality on YouTube, can be applied to other sites as well.
Make Internet TV - This guide has step-by-step instructions for shooting, editing, and publishing videos on the Internet.
How to put your readers at the scene - A scene-setting guide for online web journalists.
Tips for shooting better online video - learn the equipment, shooting and editing basics from this collection of tips.
Online video tips - a Squidoo lens with several useful online video shooting and editing tips.
Home video tips - Chris Pirillo’s tips for shooting better videos at home.
Camcorderinfo - Every online video comes from a camcorder, so here is the best place to get opinions on your next camcorder purchase.
5 Ways To Create a Great Video Podcast - A great article that applies to both video podcasts and video production in general.

Online Video Editors

Muveemix

Eyespot - add effects and transitions to the videos you upload, or use some of the large amount of free video clips and music from Eyespot’s media partners.
MuveeMix - Upload your movie, mix it with music, add cool effects and share it on MySpace, Friendster, Blogger, and other networks.
Motionbox - This service features the ability to link to a very specific point or “segment” within the clip itself.
Cuts - Insert sound effects in your videos, add captions, loop the best parts and in minutes you can share your creation with the world.
JumpCut - a free service that enables you to upload, edit and share your videos. Offers keyframe-based editing, effects, transitions and actions.
VideoEgg - A video editing platform that you can add to create a social network and offers opportunities for monetization.
Mojiti - Select videos from popular video sharing sites, personalize them with your annotations and share them with others.
Photobucket - Edit videos within a browser using Flash and remix photos and home videos with other elements, such as music, video captions and transitions.
StashSpace - Upload, store and edit your videos online. You can also record videos directly from your camcorder or digital camera.
BubblePly - Video annotating service where anyone can add text bubbles that are synchronized with video.
Veotag - Service that lets you display clickable text, called “veotags,” within an audio or video file.
Vidavee Grafitti - add graphics and text into any video; the service is called a “legal form of artful vandalism” by the creators.
Vmix - Vmix is a community and a hosting provider for your videos, aimed at creative authors who want to create remixes of their music and videos.
MovieMasher - a combination of a video editor with a timeline and lots of various effects, a standalone player and a media browser.
MixerCast - Mix your media with professional video, images, music, and network your MixerCast everywhere.
Fliptrack - Make a free musical photo slideshow and music video. It’s easy to do and you do it online.

Online Video Converters

Zamzar

Zamzar - converts all sorts of file formats, including several video formats.
Media Convert - a media converter with a huge amount of options; resulting videos can sometimes be out of sync with audio.
Vixy - a simple converter that can only convert Flash apps from the web to several other video formats.
Hey Watch! - an online video converter focusing on file formats that works on portable multimedia devices, like the iPod.
MediaConverter - a video converter that can be slow and needs polishing, but can sometimes yield really good results.
Movavi - another video converter that allows you to upload videos and convert them to formats you wish to use.

Video sharing

Dailymotion

YouTube - YouTube is the king of the video sharing sites, it has more users and videos than the others. Any video you can think of it probably already on YouTube.
Google Video - Since Google bought YouTube, Google’s Video player is mainly used for for-pay content like TV shows. Also there is a search here that indexes all of the video sharing sites on the internet (well, most of them).
Blip.tv - Blip.tv is the perfect video sharing site for video podcast makers. It’s designed to let them easily upload all types and qualities of media and then send them to their feed for the users. They also let you add ads to you video so you can make some money.
Ourmedia - A great site where you can upload audio, video, images, and text and share them with the world. The OurMedia community contains over 100,000 members.
Veoh - Watch long form, television quality content and publish your own videos.
DailyMotion - Video sharing platform with multiple video search options. You can join groups of people who publish videos based on a common interest.
Metacafe - A site that helps you discover the best videos through a community that filters, reviews and rates new videos every day.
UnCut - Video uploading and sharing community by AOL. Embed all the videos you want in your blog.
ClipShack - video sharing community that allows you to upload video clips, make friends, keep a collection of your favorite videos and comment on clips.
5min - Video sharing site with a particular vision: collecting videos that can visually explain anything in 5 minutes.
Brightcove - Search, click and watch. Music videos, news, travel, recipes, adventure. Thousands of channels, including the best in online video.
Viddler - Viddler lets add tags and comments to video that will show up at specific times. It also has unique features like flickr and twitter integration.
Revver - The first video sharing site that provides users with the possibility to earn money from the videos they upload.
Vimeo - Vimeo is a video sharing site that has an emphasis on it’s users. The video’s you find there are more likely to be home movies or shorts by aspiring film makers, and also a lot of lip dubs.
Yahoo Video - Yahoo’s version of online video.  Similar to Google video, but done the Yahoo way.
HelpfulVideo - Share your knowledge and skills with others for free or little charge via video clips.
BroadbandSports - A video sharing site specifically for sharing sports related videos.
Travelistic - A video sharing site that allows users to post video content specific to travel.
Livevideo - Video sharing site that lets you create personal channels. Upload your own videos and share them with the world.
Kewego - A video sharing network where you can upload your own videos and view videos by others.
Godtube - It’s a Christian version of YouTube.  All things Christian welcomed.
Coull.tv - An interactive twist to video, this site allows you to view video and add interactive elements to it by using your mouse.
Mediabum - Video sharing site focusing on funny videos.
VMIX - Another video sharing website; All content is screened, so be sure everything you upload is legit.
Grouper - Video sharing site with a big selection of content; enables you to create playlists and easily upload videos to MySpace.
Break - Break is a video site and more for comedic based content.
Videosift - a Digg-like site which lets you submit, vote, and comment on videos.
GeeVee - GeeVee is a video sharing site specifically for sharing videos of game play in video games.
Stage6 - A video site that uses the Divx player so you can upload High Definition video, of course this also means longer upload times, and you need DivX support (usually a browser plugin).
Tube Battle - vote for the best videos, organized by category.

Video hosting

Vidilife

TinyPic - Host videos and images for free; it is possible to upload videos in the most popular formats and link videos on MySpace, eBay, blogs and message boards
Vidilife - Upload videos and store them online. There is no limit in terms of length of the files you can upload.
Dropshots - Good site that lets you upload videos, share them and embed them on other sites.
ZippyVideos - Upload and store video files (maximum 20 MB) in the most popular video formats.
Supload - Free service to host video clips and images. Maximum video file size allowed is 20 MB.
Rupid - Another provider of free video hosting: you can host your videos and share them with others.
Pixilive - Free images and video hosting for MySpace, eBay, Facebook and other sites. Maximum size for videos is 10 MB.
Mydeo - store and stream your videos online. You will be able to embed a video on any website and send streaming video messages .
YourFileHost - Upload files anonymously and share them with others. You can upload any file format up to 25 MB.

Video organization and management

Feedbeat

Aggrega - create and organize your own music video channels and share them with others.
Feedbeat - a fantastic service that lets you create playlists with videos from different sources - YouTube, Google Video and others. Each playlist gets its own subdomain on feedbeat.net.
Ajaxilicious - an online movie catalogue which enables you to manage your movies and share them with others via RSS.
Cliproller - create custom video channels and add as many as you like to your personal Cliproller page.
CozmoTV - CozmoTV is a site that allows you to create and organize channels of video already existing online.

Vidcasts & vlogging

Revision3

BlogCheese - a simple way to create and share a video blog - all you need is a webcam.
Revision3 - A video podcasting network that’s home to many well made video podcasts, including Diggnation, which is Kevin Rose and Alex Albrecht’s video podcast about the top stories on Digg.
Jabbits - Social video blogging: Use your webcam to record your Post or Jab with an easy-to-use recorder.
Ask a Ninja - got questions? Ask a ninja! One of the most popular vidcasts in the world, and definitely the funniest.
Galacticast - a weekly Sci-fi comedy podcast, episodes usually consists of lots of really geeky parodies.
Scriggity - A news podcast, where the viewers send in the news that they think should be on the shows.
SuperDeluxe - A site to find videos that focus mainly on comedic content.
DL.TV - Some of the the old TechTV crew back at it again with their own own show on all things tech.  One of the best video podcasts for tech geeks.
Webnation - Amber Mac’s bi-weekly video podcast with news and interviews relating to current events in the tech world.
Tom Green’s the Channel - A daily video podcast that is recorded live and is hosted by Tom Green. He usually has a celebrity guest on the show.
GeekBrief TV - a daily podcast hosted by Cali Lewis, it’s a 3-5 minute update on the latest tech news.
This Week in Tech - famous tech vidcast by Leo Laporte, one of the most viewed vidcasts in the world.
The Broken - tech show for teh 1337 h4×0rz.
Digg Podcasts - a long list of popular podcasts, containing most of the vidcasts on this list and many more.

Video mashups

Virtual Video Map

Virtual Video Map - YouTube videos on a Google map. Find out where do all those cool videos come from.
RealPeopleStuff - a site that combines CraigsList and YouTube, offering video clips related to ads.
TagTV - enter a tag and get results from Flickr and YouTube. Clean and simple design makes TagTV a very neat way to browse photos and videos.
I Love Music Video - combines YouTube with info from your Last.FM account. Great way to get videos (at least until Last.FM signs an evil deal with all those content providers and starts offering music videos).
MusicPortl - information on bands and musicians containing biographies, Flickr images, related blog posts and YouTube videos.
Magg - aggregates videos from several video sites. Also works as a search engine.
RateMyDanceMoves - Hot or Not-style site, presenting you dance-related YouTube videos to vote on.
ReviewTube - a site that enables you to add captions to YouTube videos. Nice idea, but relatively poor execution - the captions frequently overlap, making the text unreadable.

Mobile video apps

Shozu

Youtube mobile - a stripped down version of YouTube tailored for use on mobile phones.
Shozu - a free service for your phone that makes it easy to send and receive photos, videos and music
Abazab - a universal video player that also works on your mobile phone.
Srobbin Mobile Video - An unofficial search for Google video on your cell phone.
Yahoo Mobile - Yahoo mobile allows you to search, find, and play videos right on your cell phone.
MobiTV - MobiTV allows you to watch television video from popular networks of all kinds.
MTV Mobile Video - Anything MTV related all for download to watch on your cell phone.
ESPN MVP - If you are a Verizon Wireless customer and have the V Cast service enabled, you can watch sports clips and more.
Moblr - Moblr allows you to view videos uploaded to the site directly on your cell phone.
Mobunga - This site allows you to download videos to your mobile phone, as well as iPod and PSP.

Video search

TubeSurf

Blinkx - Perform searches within the most popular video networks, such as CBS, Reuters and CNN. Users can search for content and create TV channels that splice relevant content together.
PureVideo - Search within the most popular video directories and video sharing sites. PureVideo features up to six channels and each channel contains about six source sites.
SearchVideo - Search engine and directory created by AOL. Users can also search within specific video channels like MySpace and YouTube.
Search For Video - search engine and video directory that displays results from hundreds of video channels. Search For Video also provides an add-on for Firefox.
Yahoo! Video Search - Yahoo! has a video search engine that gathers videos from Yahoo! directory and from many other online sources. You can also search within specific domains or sites.
TubeSurf - Video search engine that gathers results from popular video directories, such as YouTube, Yahoo! Video, MySpace and Google Video. TubeSurf is also available as an add-on for Firefox.
ClipRoller - Search across popular video sites, such as: YouTube, Metacafe and more. As you continue to search for videos, ClipRoller learns your preferences and delivers content you like to watch.
Pixsy - A video search engine that lets users search content across dozens of video sites. Users are allowed to save searches and single videos.
ScoopVid - Search engine that enables you to either search for videos or browse through channels and categories.
Google Video Search - Google’s Video search recently was updated and now searches many video sites other than just YouTube and Google Video.
AOL Video - once known as the great media search engine, the AOL-purchased SingingFish, AOL Video kept some traits of the crowd’s favorite place to look for hard to find videos, but true fans claim that the site is not as good as its predecessor.
Truveo - Search videos or browse by either channel or category.
Altavista Video - good old Altavista isn’t what it used to be, but it does have a video search section.

Online video downloading services

Keepvid

VideoRonk - Search and download your favorite videos from YouTube, Google Video, Metacafe, DailyMotion, iFilm, MySpace, Vimeo, Blip.tv, Revver and more.
VideoDL - Download online videos available on YouTube, Google Video and Break.com stright to your computer.
Vixy - Grab videos from popular sites and convert them into various video formats (including iPod and PSP).
KeepVid - Download videos from many video sharing sites, including YouTube, Google Video, MySpace Videos, DailyMotion, Blip.tv, Revver and other services.
VideoDownloader - Get videos from video sharing sites. VideoDownloader is also available as a Firefox extension, allowing you to seamlessly integrate it within your browser.
YouTubeX - Download videos from YouTube. It doesn’t have a lot of options in terms of video sites among which you could choose, but it is very easy to use.
DownThisVideo - This site lets you download videos from YouTube, GoogleVideo, MetaCafe, Vimeo and other services.
KissYouTube - A service that provides two interesting and effective ways to download videos from YouTube.
YouTubeDownloads - Another site that lets you download videos exclusively from YouTube (other sites are not supported).
Kcoolonline - Download videos on your hard disk from more than 90 sites, including YouTube, Google Video, Metacafe, iFilm and MySpace, Yahoo and many more.
YouTubia - A YouTube clone that lets you download and save YouTube videos within your IE or Firefox browser.
MediaConverter - A platform that lets you download and convert videos straight from YouTube.

Miscellaneous tools

Hellodeo

Hellodeo - Record videos from your webcam and post them on any web page.
Flikzor - Send and receive video comments on your profile, blog and more.
Flixn - Record a video message right in the web browser and share anywhere including MySpace and eBay.
GabMail - Service that enable users to send unlimited numbers of free video email messages.
Bubble Guru - A site for recording webcam video messages and getting them onto your website or sending to others.
CamTwist - Software package (for Mac computers) that lets you add special effects to your video chats.
WebcamMax - Software that lets you add videos, screen, pictures, flash and effects to virtual or real webcam and broadcast on all messengers (Windows
only).
StumbleUpon Video - Just press “Stumble!” and a random video is presented to you, you can also ask for random videos with in categories like Humor, or Cats.
CrowdRules - video answers to your questions.
ClipSync - interact with other users while watching the same video as them.
ClipSyndicate - publish broadcast quality news on your web site.
Broadbandsports - a big collection of sports-related videos.

Online TV

For this section please visit our roundup of free online television services.

 

Video Toolbox: 150+ Online Video Tools and Resources

(* Source: Mashable *) 

 

Another great compliation by the Mashable Team!

Video Toolbox Logo

Online video is a huge trend - so huge that’s it’s proving hard to keep track. From video sharing sites to video mixers, mashups and converters, we’ve brought together more than 150 of our favorite sites in this category. Enjoy.

Live Video Communications

stick.png

Stickam - The best site for live video communications with multiple people. There is no major competition for Stickam just yet.
Blogtv - Blogtv is a recent discovery to the public.  It allows you to do a live video show, and you can stream it live, as well as archive it for later use.
ooVoo - This allows you to carry on video conversations with live video through a Skype-like program.
Mogulus - This site is basically an all in one broadcast solution for video.  You can create, edit, and add things similar to broadcast companies could add.
Ustream - Allows you to stream live video and you can also embed the player in to your own website.
HeyCosmo - A downloadable application that allows you to connect with other people in many ways, even play games and more.
Operator11 - Go live with your camera and create your own channels. You can also send video comments and remix your videos.

Online Video How-to

Make internet TV

Better YT Video Quality - This guide helps you with getting the best possible video quality on YouTube, can be applied to other sites as well.
Make Internet TV - This guide has step-by-step instructions for shooting, editing, and publishing videos on the Internet.
How to put your readers at the scene - A scene-setting guide for online web journalists.
Tips for shooting better online video - learn the equipment, shooting and editing basics from this collection of tips.
Online video tips - a Squidoo lens with several useful online video shooting and editing tips.
Home video tips - Chris Pirillo’s tips for shooting better videos at home.
Camcorderinfo - Every online video comes from a camcorder, so here is the best place to get opinions on your next camcorder purchase.
5 Ways To Create a Great Video Podcast - A great article that applies to both video podcasts and video production in general.

Online Video Editors

Muveemix

Eyespot - add effects and transitions to the videos you upload, or use some of the large amount of free video clips and music from Eyespot’s media partners.
MuveeMix - Upload your movie, mix it with music, add cool effects and share it on MySpace, Friendster, Blogger, and other networks.
Motionbox - This service features the ability to link to a very specific point or “segment” within the clip itself.
Cuts - Insert sound effects in your videos, add captions, loop the best parts and in minutes you can share your creation with the world.
JumpCut - a free service that enables you to upload, edit and share your videos. Offers keyframe-based editing, effects, transitions and actions.
VideoEgg - A video editing platform that you can add to create a social network and offers opportunities for monetization.
Mojiti - Select videos from popular video sharing sites, personalize them with your annotations and share them with others.
Photobucket - Edit videos within a browser using Flash and remix photos and home videos with other elements, such as music, video captions and transitions.
StashSpace - Upload, store and edit your videos online. You can also record videos directly from your camcorder or digital camera.
BubblePly - Video annotating service where anyone can add text bubbles that are synchronized with video.
Veotag - Service that lets you display clickable text, called “veotags,” within an audio or video file.
Vidavee Grafitti - add graphics and text into any video; the service is called a “legal form of artful vandalism” by the creators.
Vmix - Vmix is a community and a hosting provider for your videos, aimed at creative authors who want to create remixes of their music and videos.
MovieMasher - a combination of a video editor with a timeline and lots of various effects, a standalone player and a media browser.
MixerCast - Mix your media with professional video, images, music, and network your MixerCast everywhere.
Fliptrack - Make a free musical photo slideshow and music video. It’s easy to do and you do it online.

Online Video Converters

Zamzar

Zamzar - converts all sorts of file formats, including several video formats.
Media Convert - a media converter with a huge amount of options; resulting videos can sometimes be out of sync with audio.
Vixy - a simple converter that can only convert Flash apps from the web to several other video formats.
Hey Watch! - an online video converter focusing on file formats that works on portable multimedia devices, like the iPod.
MediaConverter - a video converter that can be slow and needs polishing, but can sometimes yield really good results.
Movavi - another video converter that allows you to upload videos and convert them to formats you wish to use.

Video sharing

Dailymotion

YouTube - YouTube is the king of the video sharing sites, it has more users and videos than the others. Any video you can think of it probably already on YouTube.
Google Video - Since Google bought YouTube, Google’s Video player is mainly used for for-pay content like TV shows. Also there is a search here that indexes all of the video sharing sites on the internet (well, most of them).
Blip.tv - Blip.tv is the perfect video sharing site for video podcast makers. It’s designed to let them easily upload all types and qualities of media and then send them to their feed for the users. They also let you add ads to you video so you can make some money.
Ourmedia - A great site where you can upload audio, video, images, and text and share them with the world. The OurMedia community contains over 100,000 members.
Veoh - Watch long form, television quality content and publish your own videos.
DailyMotion - Video sharing platform with multiple video search options. You can join groups of people who publish videos based on a common interest.
Metacafe - A site that helps you discover the best videos through a community that filters, reviews and rates new videos every day.
UnCut - Video uploading and sharing community by AOL. Embed all the videos you want in your blog.
ClipShack - video sharing community that allows you to upload video clips, make friends, keep a collection of your favorite videos and comment on clips.
5min - Video sharing site with a particular vision: collecting videos that can visually explain anything in 5 minutes.
Brightcove - Search, click and watch. Music videos, news, travel, recipes, adventure. Thousands of channels, including the best in online video.
Viddler - Viddler lets add tags and comments to video that will show up at specific times. It also has unique features like flickr and twitter integration.
Revver - The first video sharing site that provides users with the possibility to earn money from the videos they upload.
Vimeo - Vimeo is a video sharing site that has an emphasis on it’s users. The video’s you find there are more likely to be home movies or shorts by aspiring film makers, and also a lot of lip dubs.
Yahoo Video - Yahoo’s version of online video.  Similar to Google video, but done the Yahoo way.
HelpfulVideo - Share your knowledge and skills with others for free or little charge via video clips.
BroadbandSports - A video sharing site specifically for sharing sports related videos.
Travelistic - A video sharing site that allows users to post video content specific to travel.
Livevideo - Video sharing site that lets you create personal channels. Upload your own videos and share them with the world.
Kewego - A video sharing network where you can upload your own videos and view videos by others.
Godtube - It’s a Christian version of YouTube.  All things Christian welcomed.
Coull.tv - An interactive twist to video, this site allows you to view video and add interactive elements to it by using your mouse.
Mediabum - Video sharing site focusing on funny videos.
VMIX - Another video sharing website; All content is screened, so be sure everything you upload is legit.
Grouper - Video sharing site with a big selection of content; enables you to create playlists and easily upload videos to MySpace.
Break - Break is a video site and more for comedic based content.
Videosift - a Digg-like site which lets you submit, vote, and comment on videos.
GeeVee - GeeVee is a video sharing site specifically for sharing videos of game play in video games.
Stage6 - A video site that uses the Divx player so you can upload High Definition video, of course this also means longer upload times, and you need DivX support (usually a browser plugin).
Tube Battle - vote for the best videos, organized by category.

Video hosting

Vidilife

TinyPic - Host videos and images for free; it is possible to upload videos in the most popular formats and link videos on MySpace, eBay, blogs and message boards
Vidilife - Upload videos and store them online. There is no limit in terms of length of the files you can upload.
Dropshots - Good site that lets you upload videos, share them and embed them on other sites.
ZippyVideos - Upload and store video files (maximum 20 MB) in the most popular video formats.
Supload - Free service to host video clips and images. Maximum video file size allowed is 20 MB.
Rupid - Another provider of free video hosting: you can host your videos and share them with others.
Pixilive - Free images and video hosting for MySpace, eBay, Facebook and other sites. Maximum size for videos is 10 MB.
Mydeo - store and stream your videos online. You will be able to embed a video on any website and send streaming video messages .
YourFileHost - Upload files anonymously and share them with others. You can upload any file format up to 25 MB.

Video organization and management

Feedbeat

Aggrega - create and organize your own music video channels and share them with others.
Feedbeat - a fantastic service that lets you create playlists with videos from different sources - YouTube, Google Video and others. Each playlist gets its own subdomain on feedbeat.net.
Ajaxilicious - an online movie catalogue which enables you to manage your movies and share them with others via RSS.
Cliproller - create custom video channels and add as many as you like to your personal Cliproller page.
CozmoTV - CozmoTV is a site that allows you to create and organize channels of video already existing online.

Vidcasts & vlogging

Revision3

BlogCheese - a simple way to create and share a video blog - all you need is a webcam.
Revision3 - A video podcasting network that’s home to many well made video podcasts, including Diggnation, which is Kevin Rose and Alex Albrecht’s video podcast about the top stories on Digg.
Jabbits - Social video blogging: Use your webcam to record your Post or Jab with an easy-to-use recorder.
Ask a Ninja - got questions? Ask a ninja! One of the most popular vidcasts in the world, and definitely the funniest.
Galacticast - a weekly Sci-fi comedy podcast, episodes usually consists of lots of really geeky parodies.
Scriggity - A news podcast, where the viewers send in the news that they think should be on the shows.
SuperDeluxe - A site to find videos that focus mainly on comedic content.
DL.TV - Some of the the old TechTV crew back at it again with their own own show on all things tech.  One of the best video podcasts for tech geeks.
Webnation - Amber Mac’s bi-weekly video podcast with news and interviews relating to current events in the tech world.
Tom Green’s the Channel - A daily video podcast that is recorded live and is hosted by Tom Green. He usually has a celebrity guest on the show.
GeekBrief TV - a daily podcast hosted by Cali Lewis, it’s a 3-5 minute update on the latest tech news.
This Week in Tech - famous tech vidcast by Leo Laporte, one of the most viewed vidcasts in the world.
The Broken - tech show for teh 1337 h4×0rz.
Digg Podcasts - a long list of popular podcasts, containing most of the vidcasts on this list and many more.

Video mashups

Virtual Video Map

Virtual Video Map - YouTube videos on a Google map. Find out where do all those cool videos come from.
RealPeopleStuff - a site that combines CraigsList and YouTube, offering video clips related to ads.
TagTV - enter a tag and get results from Flickr and YouTube. Clean and simple design makes TagTV a very neat way to browse photos and videos.
I Love Music Video - combines YouTube with info from your Last.FM account. Great way to get videos (at least until Last.FM signs an evil deal with all those content providers and starts offering music videos).
MusicPortl - information on bands and musicians containing biographies, Flickr images, related blog posts and YouTube videos.
Magg - aggregates videos from several video sites. Also works as a search engine.
RateMyDanceMoves - Hot or Not-style site, presenting you dance-related YouTube videos to vote on.
ReviewTube - a site that enables you to add captions to YouTube videos. Nice idea, but relatively poor execution - the captions frequently overlap, making the text unreadable.

Mobile video apps

Shozu

Youtube mobile - a stripped down version of YouTube tailored for use on mobile phones.
Shozu - a free service for your phone that makes it easy to send and receive photos, videos and music
Abazab - a universal video player that also works on your mobile phone.
Srobbin Mobile Video - An unofficial search for Google video on your cell phone.
Yahoo Mobile - Yahoo mobile allows you to search, find, and play videos right on your cell phone.
MobiTV - MobiTV allows you to watch television video from popular networks of all kinds.
MTV Mobile Video - Anything MTV related all for download to watch on your cell phone.
ESPN MVP - If you are a Verizon Wireless customer and have the V Cast service enabled, you can watch sports clips and more.
Moblr - Moblr allows you to view videos uploaded to the site directly on your cell phone.
Mobunga - This site allows you to download videos to your mobile phone, as well as iPod and PSP.

Video search

TubeSurf

Blinkx - Perform searches within the most popular video networks, such as CBS, Reuters and CNN. Users can search for content and create TV channels that splice relevant content together.
PureVideo - Search within the most popular video directories and video sharing sites. PureVideo features up to six channels and each channel contains about six source sites.
SearchVideo - Search engine and directory created by AOL. Users can also search within specific video channels like MySpace and YouTube.
Search For Video - search engine and video directory that displays results from hundreds of video channels. Search For Video also provides an add-on for Firefox.
Yahoo! Video Search - Yahoo! has a video search engine that gathers videos from Yahoo! directory and from many other online sources. You can also search within specific domains or sites.
TubeSurf - Video search engine that gathers results from popular video directories, such as YouTube, Yahoo! Video, MySpace and Google Video. TubeSurf is also available as an add-on for Firefox.
ClipRoller - Search across popular video sites, such as: YouTube, Metacafe and more. As you continue to search for videos, ClipRoller learns your preferences and delivers content you like to watch.
Pixsy - A video search engine that lets users search content across dozens of video sites. Users are allowed to save searches and single videos.
ScoopVid - Search engine that enables you to either search for videos or browse through channels and categories.
Google Video Search - Google’s Video search recently was updated and now searches many video sites other than just YouTube and Google Video.
AOL Video - once known as the great media search engine, the AOL-purchased SingingFish, AOL Video kept some traits of the crowd’s favorite place to look for hard to find videos, but true fans claim that the site is not as good as its predecessor.
Truveo - Search videos or browse by either channel or category.
Altavista Video - good old Altavista isn’t what it used to be, but it does have a video search section.

Online video downloading services

Keepvid

VideoRonk - Search and download your favorite videos from YouTube, Google Video, Metacafe, DailyMotion, iFilm, MySpace, Vimeo, Blip.tv, Revver and more.
VideoDL - Download online videos available on YouTube, Google Video and Break.com stright to your computer.
Vixy - Grab videos from popular sites and convert them into various video formats (including iPod and PSP).
KeepVid - Download videos from many video sharing sites, including YouTube, Google Video, MySpace Videos, DailyMotion, Blip.tv, Revver and other services.
VideoDownloader - Get videos from video sharing sites. VideoDownloader is also available as a Firefox extension, allowing you to seamlessly integrate it within your browser.
YouTubeX - Download videos from YouTube. It doesn’t have a lot of options in terms of video sites among which you could choose, but it is very easy to use.
DownThisVideo - This site lets you download videos from YouTube, GoogleVideo, MetaCafe, Vimeo and other services.
KissYouTube - A service that provides two interesting and effective ways to download videos from YouTube.
YouTubeDownloads - Another site that lets you download videos exclusively from YouTube (other sites are not supported).
Kcoolonline - Download videos on your hard disk from more than 90 sites, including YouTube, Google Video, Metacafe, iFilm and MySpace, Yahoo and many more.
YouTubia - A YouTube clone that lets you download and save YouTube videos within your IE or Firefox browser.
MediaConverter - A platform that lets you download and convert videos straight from YouTube.

Miscellaneous tools

Hellodeo

Hellodeo - Record videos from your webcam and post them on any web page.
Flikzor - Send and receive video comments on your profile, blog and more.
Flixn - Record a video message right in the web browser and share anywhere including MySpace and eBay.
GabMail - Service that enable users to send unlimited numbers of free video email messages.
Bubble Guru - A site for recording webcam video messages and getting them onto your website or sending to others.
CamTwist - Software package (for Mac computers) that lets you add special effects to your video chats.
WebcamMax - Software that lets you add videos, screen, pictures, flash and effects to virtual or real webcam and broadcast on all messengers (Windows
only).
StumbleUpon Video - Just press “Stumble!” and a random video is presented to you, you can also ask for random videos with in categories like Humor, or Cats.
CrowdRules - video answers to your questions.
ClipSync - interact with other users while watching the same video as them.
ClipSyndicate - publish broadcast quality news on your web site.
Broadbandsports - a big collection of sports-related videos.

Online TV

For this section please visit our roundup of free online television services.

 

Friendster Pimps You Out with Fan Profiles


(* Source: Mashable *)

Kristen Nicole says :


You no longer have to pimp your own profile to get new friends. Friendster’s offering a way to do it for you with its new Fan Profiles option.

With Friendster Fan Profiles, it’s taken the best tools of MySpace and Facebook and combined it to let you leverage a few new features in order to finally become popular. With your new Fan Profile, you can have an unlimited number of fan “friends” which will all be leveraged to get you new friends. So when someone joins your network of fans, all of their friends are then notified. Email alerts will go out to all of your fan “friends” every time you update your blog, or profile, add new photos or widgets.

There’s also a way to automatically accept fans into your network, and send out bulk invites to everyone in your various email accounts. Friendster has even sweetened the deal by offering some on-site and newsletter promotion and web search optimization. The biggest distinction between your regular profile and a Fan Profile is the fact that your fans and your real friends will be kept separate, so you’ll essentially have a profile for personal purposes, and another for promotional purposes, similar in concept to what CollectiveX has recently done with its site update.

What Freindster has done in actuality is add in all the features you should already get with a social network, and wrapped it up in a pretty box with a “Fan Profiles” label on the side. So far there are several branded Fan Profiles from bands, models, etc. including Mandy Moore, Korn, and even Ask Ninja. And be warned: once you convert your profile into a Fan Profile, it cannot be reverted back to its regular state. You’ll be destined for popularity till the end of all time! ;)

    friendster-fan-profile-4.png
    friendster-fan-profile-2.png
    frienster-fan-profile-3.png

Coke + Second Life

(* Source: Sonja Scharrer *)

 


cokemovie.jpg

Wieden + Kennedy created a follow-up to its Cannes Silver Lion-winning and Emmy-nominated commercial "Happiness Factory", a six-minute sequel entitled "Happiness Factory- The Movie".  The agency created a Hollywood-type premier for the movie in Second Life, which AdWeek has posted here.

The Second Life version didn't totally click for me.  While I see the value in the inexpensive and fast production of a Second Life version, the animation quality of the original commercial just can't be matched in Second Life, and the experience feels a bit disjointed.   I can see why there are some versions of the movie posted to YouTube where users have edited out the Second Life portion altogether.

The official site was created by our friends at AKQA.

 

August 22, 2007

Web2.0 Mashup Mixtape "Step Yo Game Up"

(* Source: Adam Metz *)

 

The mashup mixtape scene is rising from the underground and has certainly caught my attention of late but this is the first time I have seen a web2.0 mixtape.  Have a listen.

 
Adam says...

The tracks:
"It's The D.O.G." - Snoop Doog w/O.G. Daddy V
"Uh-Oh" - Ja Rule
"Big Spender" - Jay-Z/Freeway

And about 3 more, plus the voiceover by renowned futurist Joyce Schwarz and
Getabuz co-founder Steve Ehrlich.

 


Subscribe Free for future posts  Add this player to my Page

Unype Launches Google Earth Virtual World for Facebook


(* Source: Mashable *)

Kristen Nicole says:

unype-l.png

Unype is a service that has combined Google Earth with Skype, for a socially interactive Google Earth experience. This tool is now available as a Facebook application, bringing a Google map right into your Facebook account.

You can see other Facebook users that are using the service at the same time as you, or open the Google Earth service in a new window and interact with Facebook users in this manner as well. For social interaction, you can use your existing Skype account, and even select an Avatar to roam the Google Earth, similar to Weblin.

So has this mashup managed to create a virtual social network on Google Earth? It’s only a matter of time before real maps are used in virtual worlds, for more accurate replicas of existing geographical locations and easy updates for the changing landscape of the world.

unype-s.png

Vlingo: Voice Enable Any Mobile Application

(* Source: Nick Gonzalez *)

 

vlingologo.png

 

 

 

 


Nick says...
 
People really hate cell phone keypads for data entry.

Anyone who’s called customer service knows voice guided phone applications aren’t new, but they’re a good way to navigate menus and enter text. And applications like Spinvox which incorporated speech recognition to turn verbal voicemails into written text messages, and TellMe, which uses voice recognition to power local search, are useful and popular.

 

Zyb, The Mobile Social Network

(* Source: Techcrunch *) 

 

I have been using this web application for more than a year and recommending it to my phone careless friends, it's evolved a little now.  

 

Mike says... 

The idea of taking an address book application and turning it into a social network isn’t new - Plaxo just did it two weeks ago.

Now ZYB, a Danish startup, is using the mobile phone contact list as the center of the network, and the company doesn’t have the emotional baggage that still lingers with Plaxo and makes many users hesitant to trust them (I, for one, forgave them long ago).

Zyb first launched in mid 2006 as a service to back up your mobile phone. Through a relatively painless process, users can auto-sync their contacts and calendar to ZYB’s servers. It’s useful in the event of a lost phone, but the web interface is actually much easier to use to enter new contact and calendar information, too. The service, which is free, has about 200,000 active users (mostly in Europe).

ZYB, realizing that people add most or all of their close friends, co-workers and family as mobile phone contacts, has now built a social network to leverage those connections. You can add anyone on your contact list as a friend, which sends a request to them to add you as well. Users have standard profile pages to add photos, comments, etc. And they can also text/sms in status updates which appear on their profile, and friends can choose to subscribe to those status updates via text as well (very Twitter-like).

ZYB is free to users, although the company says they will eventually add premium services like Outlook-sync for an additional fee.

 


 

Plazes: Micro Blogging + Location

(* Source: PSFK *) 

 

Jeff Squires says...

Plazes is a new micro blogging platform based in Germany that allows users to geotag exactly where they are, or where they plan on being in the future and announce what they’re up to. While similar to Twitter, Plazes is unique in that it also connects users updates and comments to a structured object - their place on a map - allowing users to not only browse by contacts, but also by location. Kind of like a mashup between Twitter and Socialight.

One of the key functions of Plazes is it’s convenient updating, all you have to do is text in the place you’re at and if it’s in the Plazes database, they can locate you. In the future you will also be able to IM your location or use GPS.

The system is free and their current business model is dependent on advertising as well as utilizing the data from where people geotag themselves. But, integrating with other social networking sites has also helped the company grow. They’re created a customizable flash map that easily integrates with blogs and MySpace Profiles to show users current location as well as their past location. The sites reads, “Think of it as your personal satellite feed for your friends and readers.”

Because Plazes revolves around actual “structured objects,” Felix Petersen, founder of Plazes believes it has more of a sense of permanence and community than sites like Twitter.

Plazes

plazes.png

August 21, 2007

HiPiHi Seeks To Standardize 3D Worlds And Develop Interoperability



(* Source: Duncan Riley *)

hipihi.jpgChina’s answer to Second Life, HiPiHi, announced at the State of Play V conference in Singapore Monday its intentions to work towards standardized 3D worlds, with an aim of eventually delivering interoperability between various platforms.

HiPiHi said it would cooperate with “global leaders in the Internet and communication industry to establish a set of relevant hardware and software standards for the development of the 3D platform.” The company would then work with other 3D virtual world providers to finalize these standards with the goal of allowing users to interact and transact between different virtual worlds.

HiPiHi current platform is remarkably similar to Second Life in both looks and features, with users creating the world and being able to own land and objects.

Linden Lab, the company behind Second Life has recently taken some steps towards opening its platform, including open sourcing the code for the Second Life client, however the Second Life world has remained closed to 3rd party servers. Linden Lab has previously said that they have “a vision of a globally interconnected grid with clients and servers published and managed by different groups” (indeed, they called it inevitable) so it will be interesting to see whether they join HiPiHi’s initiative.

(via Metaversed)

Gaming Surpasses Video, Social Nets In Online Popularity: Study


 (* Source: Tameka Kee *)

OVER A THIRD (34%) OF U.S. adult Internet users play online games weekly, according to Parks Associates, with games trumping social networking and online video as the most popular Web-based entertainment activity.

Online video came in as the second most popular activity, with some 29% of users watching short clips weekly, while social networking rounded out the top three at 19%. The market research company, compiling data from two studies for its new Casual Gaming Market Update, surveyed nearly 2,000 Web users over age 18.

"Despite the growing popularity of YouTube, MySpace, and Facebook, gaming remains the king of online entertainment, driven largely by casual gaming activities," said James Kuai, research analyst, Parks Associates.

Casual games--loosely defined as easy-to-play online games targeted at a mass audience--typically have low production and distribution costs. Parks forecasts that the industry will rake in $400-$500 million this year, with a significant portion of the revenue coming from advertising.

Sites like Yahoo Games and EA's Pogo.com offer users access to a wealth of ad-supported games, where sponsors have options for branding opportunities, and display and banner ad placements. Some casual game sites offer low cost, ad-free gaming subscriptions and outright purchases, as new revenue models like micro-payments gain traction.

With advertisers courting social networkers and shifting more of their interactive budgets to online video, the report cautions them against overlooking games as part of the media mix.

More here 

More related articles

MTV Moves Toward Casual Gaming


(* Source: Jeff Squires *)

 mtv-logo.jpg

In an attempt to keep their viewers glued to their screens any way they can, MTV networks has just announced its intent to invest over $500 million into video games. The youth media network is planning on introducing games throughout their global portfolio of brands by “incorporating games development at the inception of all new programming plans and not as an afterthought.”

Billboard reports on the move:

The bet is seen as a risky gambit in an industry littered with failures, as traditional media companies have attempted to break into the $30 billion global games market.

“Media companies are crazy trying to bring video-game development in house,” Wedbush Morgan analyst Michael Pachter said about developing complicated console games. “They act like anyone can do this. The fact is not everyone can.”

But, it seems that MTV has set their eyes on a much more attainable portion of the market: casual online games. And with about 47% of their audience already playing games, providing the opportunity for them to kill a few minutes here and there with a mindless game doesn’t sound like too bad of an idea. Plus, MTVN has also just signed a deal with Verizon Wireless and Nokia, which should give them an edge on the mobile gaming industr

 

Shockwave to deliver games to Nokia mobile gamers

(* Source: 901am.com *)

Cristina Ledesma says:  

shockwave.jpgShockwave, one of MTVN Kids and Family Group’s leading sites for casual gamers, announced an agreement with Nokia to deliver Shockwave’s portfolio of Flash Lite mini games to consumers through the Nokia Content Discoverer client, embedded in millions of Nokia devices available in markets around the globe.

The agreement, which represents the first instance of a branded Flash-based games catalog on Nokia handsets, will offer Nokia consumers across multiple countries in Europe and Asia a quick and fun casual gaming experience on their mobile device. Initially, Shockwave will make available more than 20 games from the Shockwave Minis catalog, including Downhill Train and newly created games such as Happy Hours. Games based on popular MTV Networks properties will launch in the future.

“Nokia is pleased to offer the Shockwave Minis line-up of Flash Lite games to our customers,” said Damien D’Souza, head of branded content, Forum Nokia - EMEA. “Shockwave Minis make it easy for mobile handset owners to jump in and experience a fun, casual game playing experience, at a great value.”

Social media: Don't promote, participate


(* Source: Chrysi Philalithes *)

A MIVA VP explains why these five steps are key to social media marketing success.

Now I like to think that I'm au courant with the intricacies of social networking. I'm an avid Facebook user, I've grown comfortable with the whole notion of "poking," and I've re-connected with a number of friends I'd lost touch with. 

Yes, I thought I was au courant with social networking. That was until our summer interns arrived at MIVA towers. Internships in marketing have (thankfully) changed. Never before have interns played such a critical role; they live and breathe social networking and, for us, have been intrinsic in the roll-out of the social media marketing strategy of our new movie review site, spill.com.

A month into this strategy and we're really starting to reap the rewards, with burgeoning profiles and traffic levels to Spill on the up and up. So, I wanted to use this column to share some of our learnings when taking those first steps in social media…

1. Don't promote. Participate!
All too often, brands look greedily to social networks as an immediate way to reach significant audiences. Beware the fickle and cynical general public, however. You need to get involved and give something back to the community if you want to get something out of it. Think about building interactive elements into your profile pages, Starbucks has done a nice job of this on MySpace with features such as custom invites you can put together inviting people to meet for coffee. And if you've got great features or cool content, don't keep it walled in; allow it to be easily embedded. Done successfully this "hypersyndication" makes it easy for people to do your marketing work for you. Also, it's these interactive features that can help drive traffic from the social networking sites back to your corporate site, if that's the objective of your campaign.

2. Know your audience and let them get to know you, the person, not the company
People speak to people. So make sure that whoever is managing your social media profiles is both passionate about your product and in tune with the social networking community they are participating in. In our case, we make sure that the responses are seen to come from Chrysi from Spill rather than just "from Spill." If you're just starting out, make sure that before jumping in with your own profile you monitor the networks for at least a couple of weeks to understand the audience and how they interact on the site. After all, the last thing you want is to look like that embarrassing relative on the dance floor at the family wedding by getting your pitch and positioning wrong.

3. Let go
As with all contemporary marketing, you have to accept that you can never fully control messaging. You should use these sites as an opportunity to listen, learn, talk and mould your product according to what your users want.

4. It's a marathon not a sprint
Successful SMM is a long-term strategy, not a quick fix. If your CEO is likely to be concerned that his or her kids have more friends on their profiles than your corporate page does a day after its launch, then a bit of managing expectations will be required. In terms of positioning, SMM should be perceived more along the lines of SEO than above the line advertising or DM.

5. Extending your reach
An if-we-build-it-they-will-come mentality to SMM just isn't going to cut it. You've got to be out in the community and interacting on an ongoing basis to be accepted. Think about features you can develop above and beyond your main profile page. Widgets are undoubtedly the hottest property in this area. iLike, which lets people share their favorite musicians and songs amongst friends, launched a Facebook widget earlier in the year and within a week had more than a million new users as a result. It took the company six months to build the same user base via its own site. As the gold rush for widget-share gathers pace, the key will be to come up with something entertaining and/or useful that people will actually want to use, add to their profiles and send on.

If I were to sum up our learnings in social media in one line?
Listen. Try (talk). Learn. Listen. Try again…and so it goes on. 

Chrysi Philalithes is VP global marketing & communications, MIVARead full bio.

Do clothes make the social network?


 (* Source: Michael Estrin *)

Phillips-Van Heusen (PVH) is betting that apparel will be a good fit for the emerging social networking space. The company has created a social network around Arrow, one of its oldest and best known brands for men's shirts.

In a $20 million print, TV and internet campaign, Arrow will encourage users to go to weareellisisland.org to share their own stories of how their family immigrated to the U.S.

Arrow, which has been in business for more than 150 years, prides itself on the tagline "Authentic American Style."

Michael Kelly, PVH executive vice president of marketing, told The Wall Street Journal the site would succeed only if it had good content, but pointed out that Arrow is committed to encouraging users to talk about values that matter to them, not the clothes specifically.

In recent months, more than a few big brands have used social networks to boost their image. In June, Coca-Cola launched Sprite Yard, a mobile social networking community. Earlier this year, Proctor and Gamble worked with Yahoo! to create a social networking area for women to talk about pregnancy and weight loss.

Betting On Second Life Stock Exchanges

(* Source: Techcrunch *)

 

Duncan Riley says... 

After the recent ban on gambling, Second Life residents have had reduced opportunities on where spend their hard earned (or bought) Lindens (the Second Life in-world currency).

The world of share trading, regarded by some to be actually worse than gambling, has started to make its presence felt in Second Life. I went undercover (see picture) to see if good money could be made.

First Impressions

The World Stock Exchange (WSE) sits on its own Second Life island in a shiny multi-story edifice that just says money.

The trading floor on the third floor presents an initial lobby that includes an ATM machine (players must deposit money to trade stocks), rule boards and advertising for a bank that offers 15.75% PA. Walking through the lobby players are presented with a lounge area and customer service desks. There is usually a WSE representative on hand to assist with inquiries.

No In-world Trading

The trading floor itself is a misnomer as players are unable to trade via the Second Life interface. Company listing boards and IPO information all lead through to the WSE website. A video viewing area is surrounded by price quote boards, although the space sorely lacks a traditional style transaction ticker.

The WSE website is simple enough.. The trading room page allows players to buy or sell shares, with Limit Ordering also available. General information is provided about companies, as well as stock price history and recent trades.

Can You Make Money Though?

There is only one way to find out. After perusing the 30 odd listed companies I made a number of investments which I may revisit at TechCrunch in the future to report on how they went.

wse2.jpg

For my opening portfolio I bought companies that sounded like they had substance. Hope Capital Limited (HCL) sounded hopeful, and as this is the holding company for the WSE you’d expect good results. Hype String (HYP) may not make string, but hype always rises, right? I expect Spontaneous Rich Investments, Inc. (SRI) to perform well. Ginko Perpetual Bonds (GPB) are all that remains of the funds from the collapsed Ginko Bank. After trading as high as L$26, today’s price of around $L0.19 makes them a steal. For good measure I rounded out my portfolio with the two IPO’s scheduled for August 20, Taft Worsley Enterprise (TWE) and Apez Corp (APZ). I have no idea what either do, but given the history of IPO’s in such markets, I’m confident of a strong performance. More in a week or so, unless of course I’ve made so much money that I’ve retired.

For a quick tour of the WSE trading floor, view below.

 

 

August 20, 2007

Social Networking Going Mobile

(* Source: John Gartner *)

 

You can take it with you -- if the "it" is user generated content on mobile phones. According to Jupiter Research, revenues from UGC on social networking sites will grow 10 fold between 2007 to 2012 to $5.7 billion.

That's incredible growth for the MySpace's and Facebook's of the world, especially considering the content is free. MySpace is the current leader in the space, with 3.7 million users checking in with friends via phone in a month.

So what will be the biggest marketing opportunities to reach the well-connected youth? Music and video are the most likely mediums, but don't underestimate location-based shopping. Two friends are IMing online and can't decide on where to dine or grab a drink -- hello geolocated advertising.

I believe Jupiter's numbers are a bit high, but there's not doubt that the socially inclined will be served with peer-to-peer distractions to prevent them from ever logging off. This will make for great conversation as people out and about will spend more time texting and less time talking to the real people right in front of them.

 

 

A Ubiquitous Platform + 30,000,000 people = The Ultimate Coder's Dream

(* Source: David Feldt *)

 

tripadvisor1.jpg

David says... 

The Facebook Platform is less than 3 months old and it's already shaking up the world.  Since it's launch on June 1, we've seen the number of applications on the Facebook Platform grow exponentially and today there are 7,500+ apps (widgets) spread across the 30 million plus active Facebook network.  The top application is "Top Friends" which replicates a MySpace-like friends list experience on Facebook. It was developed by Slide (one of the most popular widget makers on the web today) and has been added to 12 million users' profiles on Facebook since it was released.

Yesterday a sole developer, Craig Ulliott, from Philadelphia instantly became the new widget-wunderkind when it was rumored that TripAdvisor had acquired his "Where I've Been" Facebook application for a reported $3 million dollars! 

Irrespective of whether the rumor is true or not, I believe that this story represents a true tipping point. Craig developed the app in his spare time and launched it on the Facebook Platform less than two months ago. Today his widget has 2.4 million users, more than double TripAdvisor's similar "Cities I've Visited" app (1 million users).

We've entered a new era in technology where the presence of a ubiquitous open-API platform tied to a 30 million plus social network fundamentally changes the game!

I truly hope that the story is true - either way, Craig, you're my hero!


 

A Round-up on DIY Video Streaming Services

(* Source: Dan Taylor *)

 

Another great article by Dan Taylor, this time on DIY streaming services.

Dan says...

The lowly webcam has been enjoying something of a renaissance of late, aided by increased broadband penetration, improved streaming codecs, more kit being bundled with webcam functionality (e.g. mobile phones, laptops) and a mushrooming start-up economy, hungry for the next big web thing.

Stickam
http://www.stickam.com
Launched: February 2006



First out of the blocks (and actually predating Justin.tv by over a year) was Stickam, which bills itself as 'The Live Community' and offers a suite of tools including live video streaming via an embeddable player. Stickam recently hit the headlines over allegations that its parent company, Advanced Video Communications, also runs a substantial online porn operation, which hasn't been viewed by everyone as a particularly good fit with Stickam's predominantly teen user base. The teen user base also helps explain the site's scrappy, MySpace aesthetic and general incomprehensibility to an old geezer like me. Definitely one for the kids.

Ratings: N
Tags: N
Comments: N
Live chat: Y
Viewer count: N
Embedding: Y
Recorded shows: N

Design: 2 stars
Navigation: 2 stars
Features: 2 stars
Overall: 2 stars

Ustream.tv
http://ustream.tv
Launched: March 2007



Ustream.tv was the first of the new generation lifecast sites to appear post-Justin.tv, reportedly bringing its launch date forward to capitalise on the surrounding publicity. The interface is pretty slick with a decent chat client and some nice extras such as a 'shout meter' and live polls, set by the broadcaster. It's also possible to pause the stream, which is cached until you resume playing.

Ratings: Y
Tags: Y
Comments: Y
Live chat: Y
Viewer count: Y
Embedding: Y
Recorded shows: Y

Design: 4 stars
Navigation: 4 stars
Features: 5 stars
Overall: 4 stars

kyte
http://www.kyte.tv
Launched: April 2007



Like Stickam, kyte is something of a hybrid service of which live video streaming is just a part. Also in the mix are photos, music and polls which can all be packaged up within your embeddable 'channel.' However, kyte's key market differentiator is its mobile component which, assuming you've got a compatible handset and a sufficiently meaty data allowance, enables you to broadcast direct from your handset.

Ratings: N
Tags: N
Comments: N
Live chat: Y
Viewer count: Y
Embedding: Y
Recorded shows: Y

Design: 4 stars
Navigation: 3 stars
Features: 3 stars
Overall: 3 stars

Operator11
http://operator11.com
Launched: April 2007



Operator11's USP is letting more than one person into 'the studio' allowing the operator/director/net jockey controlling the video stream to cut back and forth between various contributor feeds. It's an interesting development of the single camera model which potentially moves the medium nearer to broadcast TV, although it also serves as a reminder that successfully editing video on the fly is a great deal harder than it looks.

Ratings: Y
Tags: Y
Comments: Y
Live chat: Y
Viewer count: Y
Embedding: Y
Recorded shows: Y

Design: 4 stars
Navigation: 4 stars
Features: 4 stars
Overall: 4 stars

blogTV
http://www.blogtv.com
Launched: May 2007



blogTV isn't short on functionality but suffers from a somewhat cluttered interface when viewed alongside the cleaner designs of Ustream and Mogulus. It's 7,500 channels are grouped into nine categories with 'My Life' predictably being the most populated. One nice feature for producers is the ability to pick a co-host whose video stream appears alongside your own with viewers able to interchange the two using a slider.

Ratings: Y
Tags: Y
Comments: Y
Live chat: Y
Viewer count: Y
Embedding: Y
Recorded shows: Y

Design: 3 stars
Navigation: 3 stars
Features: 5 stars
Overall: 4 stars

Mogulus
http://www.mogulus.com
Launched: June 2007



Currently in closed beta, Mogulus focuses more on the production side of live video, offering a fully featured browser-based 'studio' (requires Flash 9) to finesse your broadcast. In contrast, the viewing experience is pretty basic, eschewing chat, comments, ratings and the like in favour of a more classically televisual interface (on/off, mute, volume and, er, that's it). It even goes so far as to mimic static as the channel 'tunes in'. It's certainly the least cluttered of the sites discussed here and should provide a good platform for them to gradually introduce more functionality. I've got five beta invites to giveaway - mail me if you want one.

Ratings: N
Tags: N
Comments: N
Live chat: N
Viewer count: Y
Embedding: Y
Recorded shows: N

Design: 5 stars
Navigation: 4 stars
Features: 2 stars
Overall: 4 stars

Veodia
http://www.veodia.com
Launched: April 2007



Veodia is a distributed live streaming product for embedding in blogs and corporate sites and doesn't aggregate any content on its site beyond a couple of sample videos. Unlike most of the alternatives (which use Flash) it streams using MPEG-4/H.264. As a consequence the embedded video lacks any social media features such as comments or chat.

Ratings: N
Tags: N
Comments: N
Live chat: N
Viewer count: N
Embedding: Y
Recorded shows: Y

Design: 2 stars
Navigation: 2 stars
Features: 1 star
Overall: 2 stars

YouCams
http://www.youcams.com
Launched: Unknown



Like Veodia, YouCams' focus is on distributed live video (via an embeddable widget) rather than aggregation, although it positions itself as a facilitator of social networking chat rather than as a provider of streaming technology.

Ratings: N
Tags: N
Comments: N
Live chat: Y
Viewer count: Y
Embedding: Y
Recorded shows: N

Design: 2 stars
Navigation: 2 stars
Features: 2 stars
Overall: 2 stars

mystreams.tv
http://mystreams.tv
Launched: Unknown



The ugly sister of the live video streaming family, mystreams.tv is a UX disaster, plastered in large banner ads and forever opening new windows. Avoid.

Ratings: N
Tags: N
Comments: N
Live chat: Y
Viewer count: N
Embedding: N
Recorded shows: N

Design: 1 star
Navigation: 1 star
Features: 1 star
Overall: 1 star

Whilst it's ultimately a matter of horses for courses when it comes to choosing a live video streaming service, my personal vote would be with Ustream.tv with Mogulus the one to watch.
 

The Dark Art of Wiki Jacking

(* Source: Techcrunch *)

 

Rand Fishkin explains how to Wiki Jack...

 

August 17, 2007

How Do You Get Kids' Attention?

(* Source: Rey Peralta *)

 


snow.jpg

Rey says...

Build a site that caters to their fleeting attention span. That’s what Sneaux did for their latest site. The shoes get replaced every hour with new designs and there are new videos and images to look at every second. How in the world did they get so many videos and images you ask? They use Flickr and Youtube for all their assets. Not so bad... Interesting stuff to look at, and you may just want to buy a pair of sneakers.


Take a look.

http://www.areyoualwaysbored.com/

 

TUN3R: old skool radio discovery

(* Source: Dan Taylor *) 

 




Dan says... 

Kooky interface of the week award goes to radio discovery site TUN3R which presents visitors with a giant radio 'dial' populated with thumbnail images of assorted online radio stations. Drag the 'needle' over a thumbnail and you hear a recent sample of the station's output. Beneath the dial you get details of the streaming format and location, a screengrab of the station's homepage and a sample of the recent playlist (if available).

Randomly clicking around the mosaic proves entertaining for a minute or two, although it's the search functionality which is more likely to generate a genuine musical match; typing in the name of an artist highlights every station on the dial which has recently played one of their tracks. Nice. You can also filter by genre or language or search the contents of the station's homepage. Most of the featured stations are promoted for free, although there also an option to buy space in a million dollar homepage stylee.

 

More here

Bates Digital Boot Camp

(* Source: b-side *)

 

Thanks David for the invite to your digital conference.  Here is a copy of my presentation for your reference. 

August 16, 2007

Netvibes For iPhone

(* Source: Techcrunch *)

 

I suspect that this is only the start of the iPhone revolution.

 

Michael Arrington says... 

Customizable home page site Netvibes released a pre-beta version of their site for the iPhone earlier today at m.nv1.netvibes.com. This version of the site doesn’t look like much on a normal browser, but it definitely does the job on the iPhone.

The already minimalized Netvibes is pared down even further for the iPhone to a single column of widgets. There are few graphics to speed load time.

I use Netvibes as a quick hit RSS reader for my most important feeds. It does an even better job on the iPhone and I plan to bookmark a special Netvibes page with the 15 feeds I read multiple times per day.

Keep a lookout on the Facebook blog this evening, too. Facebook PR says they will be announcing the iPhone version of the site shortly. Update: It’s launched.

 

Facebook + iPhone = UltraCool

(* Source: Techcrunch *) 

 

 

Michael Arrington says...

A pairing of the two most hyped tech products of the year: Facebook released what is arguably the single best iPhone-customized website to date at iphone.facebook.com. Like the Netvibes iPhone site which launched late yesterday, it isn’t much to look at in a normal browser. But open that thing up in an iPhone and you’ve got a very usable site.

The site uses javascript to avoid page refreshes, although there is still some lag in moving around the site (this is an iPhone issue). The main navigation tabs - Home, Profile, Friends and Inbox - are at the top of the site. Click on any person and see their profile, wall or photos via a horizontally scrolling interface.

Overall I’d give this a top rating except for the occasional javascript error that crashed it out. Given that this hasn’t officially launched yet, I’d actually expect more bugs than I was able to find.

I have not seen a better iPhone website than this one. If you have, let me know. A lot of startups are going to look to this as the gold standard. At least for now.

Look for an announcement on the Facebook blog sometime this morning.

 

August 15, 2007

White Label Social Networks

(* Source: TechCrunch *)

 

Mark Hendrickson says...

 
A few weeks ago we posted 9 Ways to Build Your Own Social Network, a review of several hosted, do-it-yourself white label social networking solutions. Conspicuously missing from that round-up were many additional companies that specialize in the creation of social networks. These companies were intentionally overlooked in the first post because we wanted to focus on self-service websites. In this second post, we cover these remaining companies, all of which offer either made-to-order solutions or downloadable software.

When reviewing Ning, KickApps, et al., I was able to test the products first-hand by creating social networks from scratch and for free using online wizards and tools. Testing this second post’s solutions was more difficult because they all require the formation of business relationships and/or local installation and configuration. But we were able to test many of the launched social networks that actually use these solutions, and we also interviewed several of the companies.

Detailed information about the companies is presented in the interactive chart to the right, which features additional information in popups and the ability to select only particular companies for comparison.

More here 

 

August 14, 2007

The List: Online Presentations

(* Source: Mashables *) 

 

    onlinepresentations.PNG

Preezo launched last week, bringing another new player to the online presentations scene. Meanwhile, Google Presentations is set to launch by the end of August - possibly as early as this week. With so many services in this market, we’ve rounded up more than 30 tools to create, host and share online presentations. Adiós, Powerpoint!

Ajax13.com - AjaxPresents is an online presentation editor that enables you to edit Microsoft PowerPoint files (.ppt) as well as Open source presentation files (.odp). It requires Ajax13 and does not require installation of any software on computer.

authorSTREAM.com - Users can present and share their PowerPoint presentations with others.

BrinkPad.com - BrinkPad enables users to create presentations with text and images. Be it slideshows, presentations or even drawing, you can do anything with this tool.

Demofuse.com - Users can create interactive website tours in minutes with Demofuse. The tour includes cursor movements and other activities related with a website visit.

Dimdim - Display your presentations to anyone remotely with Dimdim, a challenger to Webex.

Formatpixel.com - Create online applications like magazines, brochures and portfolios and customize them by adding text, images etc.

FlyInside.com - Instantly create, preview, edit, and publish your tours to the web from anywhere there’s a web connection.

Empressr.com - Share your interactive media presentations with your client and access them remotely from any computer.

Honeypitch.com – Combine your business proposal and presentation by inviting selected users to your website. Negotiate your contracts with them online.

mPOWER - Import an existing presentation or create a new presentation from scratch. Share your presentation with users worldwide or publish it to the web.

    preezo.PNG

Preezo.com - Use the fast Ajax user interface to create professional presentations online.

PresentationEngine.com - Create professional looking multimedia presentations by combining your text and media.

PreZentit.com - Display your online presentations to other users.

ProfCast.com - Record PowerPoint presentations, mix them with audio and publish them as a podcasts online.

PPTExchange.com - A marketplace for PowerPoint presentations enabling user to store and share presentations.

Scribd.com - Online library where users can publish their documents and search for other documents using a Flash viewer.

Scooch - Create amazing slideshows of your images.

SlideAware.com - SlideAware is a presentation management platform designed to help you & your team manage the entire life cycle of PowerPoint presentations.

SlideBurner.com - Upload your presentations, share them with others and browse presentations.

Slidelive.com - Share your PowerPoint presentations instantly.

SlideShare - Upload your presentations, find other presentations and embed them in your blog or website.

    sliderocket.PNG

SlideRocket.com - Web-based application to create presentations, manage presentation directories and share them with other users online.

Spresent.com - Web-based presentation alternative to PowerPoint. Publish, edit and share Flash-based presentations online.

Teamslide - Create and give online presentations for a global audience through your browser.

ThinkFree - A web-based office suite that enables users to create, edit and share their PowerPoint presentations online.

Thumbstacks.com - Make your presentations from a browser, then share them with other users by simply sending them a link to your presentation.

TonicPoint Builder - Read, edit and create PowerPoint presentations right from your browser. Does not require any plugins.

Viewbook.com - Aimed towards professional users like photographers, designers and artists. Registered users can create intuitive online presentations, photo albums and portfolios.

Toufee - Very easy way to create and publish online flash presentations and movies.

Zentation.com - Synchronize videos and PowerPoint files to create professional presentations.

Zoho Show - Create your presentations from your browser, share them over the web and export them offline. Part of the Zoho office suite.

 

Total Online Storage Guide

(* Source: Mashables *) 

 

    onlinestorage.PNG

From sending one document to backing up an entire business, data storage is the key to everything nowadays. Due to popular demand, we’ve put together a list of more than 80 of the leading file hosting services, many of which are completely free.

Online Backup

    AllMyData

Allmydata.com - Unlimited storage and automated backup for $4.99 a month.

Angelbackup.com - Prices as low as $1.95 for 2GB of automated backup.

BlogBackupOnline.com - Automatically backs up your blog for you with up to 50MB of storage.

Carbonite.com - Backup your entire hard drive automatically, no free version.

CrashPlan.com - Automated backup plans as low as a one-time $20 fee, unlimited space.

Datapreserve.com - Automated, managed off-site remote backups, focusing on businesses.

Egnyte.com - Backup your files, store them securely, export them back to your computer in a crash. Share with co-workers for collaborative work.

ElephantDrive.com - 1GB of free storage, automated backups; up to 1TB in subscription form.

File123.com - 1GB of space for free, up to 10GB of backup for as low as $4.95 a month.

gDisk - Turn your Gmail account in to an online storage space for free.

GoDaddy.com - All paid plans, as low as $5.99 a year for 50MB, sync between multiple computers.

IBackup - Anywhere from 5GB to 300GB of storage, no free services.

iOmega iStorage - Automated backups for personal or business users, file sharing available.

Ironmountain.com - Focusing on professional backup solutions from small business up to government agencies.

MediaMaster.com - Unlimited storage of your music collection.

Mozy.com - Automated online backup of your selected files with versioning.

Mp3Tunes.com - Unlimited free storage of your music collection, streaming play of the songs from anywhere.

MyOtherDrive.com - Store up to 5GB of files, use as backup or share.

Omnidrive.com - Backup anywhere from 1GB for free, use as backup you can access from anywhere, or use as a file host to use on other sites.

Orbitfiles.com - 6GB of storage for your files, automated backup, ability to share with family and friends.

SOSOnlineBackup.com - Automated backup of your essential files.

Steekr.com - Online backup of digital media, free up to 1GB, subscriptions for more. Stream your stored music for listening anywhere, share files with friends.

Strongspace.com - Minimum of a 5GB subscription package, files are shareable with other registered users.

Textive.com - Backup your documents for free. Choose to publish some or all of your files, get paid for them.

Titanize.com - Online backup that allows you to snyc with other devices and share links to your files.

Trueshare.com - Secure off-site data backup, packages as small as 3GB up to 1TB.

Yuntaa.com - Sync your hard drive with your online storage, restore, or share. Free up to 1GB.

Sending Services

    Driveway

Arunalabs.com - Send large files to anyone on the net.

Bigfilez.com - Send a file up to 500MB in size to multiple recipients.

Bigupload.com - Send files up to 500MB in size, up to 2GB for premium members.

BoxCloud.com - Up to 1GB of free sending, more space with paid plans.

Driveway.com - Send an unlimited number of files up to 500MB each in size.

DropSend.com - Email files up to 250MB in size, subscriptions get you larger files and more storage.

FileFactory.com - Send up to 25 files at a time at 300MB per file.

JustUpIt.com - Send a file up to 120MB to up to four email addresses.

Jagbox.com - Upload a file up to 100MB in size, share the link, set an expiration time.

LeapFILE.com - Send files of various sizes, 7 day trial, subscription thereafter.

Localhostr.com - Upload a file up to 50MB in size, share it with friends.

MailBigFile.com - Send up to a 100MB file to one recipient, up to 2GB to 5 recipients if you subscribe.

MoveDigital.com - Store and deliver large files easily with a drag-and-drop interface.

Pandafile.com - Send a file, no limitations mentioned.

Send6.com - Send up to six large files at once for free, private branding available.

Sendspace.com - Send files up to 300MB in size, unlimited downloads.

SendThisFile.com - Subscription only, size and bandwidth vary with plan.

Sharebee.com - Upload a file, share the link, no mention of limitations on size.

YouSendIt.com - Email files up to 100MB in size for free, bigger limits by subscription.

YouSwap.com - Upload and send up to 1GB of files to multiple email addresses.

Storage/Sharing Services

    Boxnet

4shared.com - Share a file or an entire folder for free, up to 1GB. More space available for annual subscription plans.Badongo.com - Unlimited file storage, inactive files files deleted after 45 days for free members, never for premium members.

BigFilebox.com - Free storage up to 100MB, more space available for a fee.

BooMP3.com - Free unlimited storage of audio files.

Box.net - Up to 1GB of storage of files up to 10MB size each, more space for monthly or annual fee.

BOXSTr.com - 10GB of storage of files up to 250MB in size each, 10GB of bandwidth.

DivShare - Upload a file, store it forever, embed it anywhere you want. Premium service allows you to brand your embeds.

Ewedrive.com - Store up to 1GB for free, more available at a fee.

Exaroom.com - Upload files, make a profile, let friends browse and download your files, access your files from anywhere.

FileDEN.com - 1GB of storage, files up to 50MB each, hotlinking allowed of all file extensions.

FileHo.com - Unlimited storage, you can choose to share your files or keep them private.

FileNanny.com - Store up to 500MB of files and share them with anyone.

FilePanda.com - Upload files up to 200MB in size, share them with others.

Flypicture.com - Unlimited hosting of pictures, audio or movie files, free use for blogs and auctions.

Freefilehosting.net - Free hosting of files up to 3MB in size, use anywhere.

GigaSize.com - Store up to 1.5GB, share files for up to 90 days.

I2drive.com - Plans as low as $4.99 for 500MB of storage.

In.solit.us - Upload your files, keep them private or opt to make them public so anyone can download them.

Jumbodir.com - Upload without even registering, up to 2GB of space and no time limits if you do register.

Mediafire.com - Upload up to 10 files of up to 100MB each at a time, unlimited storage, link and share if you like.

MediaMax.com - Up to 25GB of free storage, 10MB per file, more space and size limits available by subscription.

Megaupload.com - Up to 50GB of free storage and sharing capabilities for free.

Mofile.com - Up to 1GB of sharing storage.

MyDataBus.com - Upload up to 5GB of files for free and share, can integrate with Facebook.

MyFabrik.com - 1GB of media storage you can share and embed.

OneDump.com - Free hosting and sharing of up to 10 files of 5MB each.

QuickSharing.com - Up to 500MB per file, deleted after 30 days of inactivity.

RapidSahre.com - Share an unlimited number of files up to 100MB in size, an unlimited number of times.

Supload.com - Unlimited image hosting for use with sites such as eBay and MySpace.

TagAndFile.com - Store up to 100MB for free, more space available for a fee.

Tilefile.com - Upload and organize your files, share them with friends.

Upfordown.com - 20GB of storage with 50GB of bandwidth the first month for free.

Webcargo.net - Mail files up to 100MB for free, stay online for up to 7 days. More paid options.

WOOfiles.com - Up to 1GB of storage, share with friends.

Xdrive.com - Up to 5GB of storage, access from anywhere, share with friends and family.

zUpload.com - Share files up to 500MB in size, unlimited downloads.

Tools to get Back to School

(* Source: Mashables *) 

 

    collegetoolbox.PNG

Summer is winding down and it’s time to head back to school. This list comprises everything from financial aid to local guides, social networking, web-based applications and much more for the student with no time to waste in getting the most out of their education.

Application Sites

    USphere

BeRecruited.com - For student athletes to fill out a form and be connected with college recruiters while getting information on scholarships.

Cappex.com - Create a profile and let universities approach you, talk only to the schools that interest you.

USphere.com - Fill out an online application showing your grades, test scores, college preferences, and more. Then it goes out to all of USphere’s partner schools and you hear back from the interested ones.

Zinch.com - Show potential schools you are more than ACT/SAT score by writing about yourself and creating a portfolio to sell yourself.

Buy/Sell/Trade Sites

    StudentBid

ACollegeTrade.com - Buy or sell text books, CDs, DVDs, and more in an auction setting that charges no fees. Search locally or nationally.

BooksForSchool.ca - A Canadian-based site for buying & selling your textbooks.

CollegeMedium.com - A classified ads site targeted specifically to students. Buy or sell your items, look for apartments and jobs directed specifically towards your school.

Craigslist.org - While everyone knows Craigslist is a place for classifieds of all kinds, it’s also a great place for buying and selling textbooks.

DormItem.com - Search classifieds by school so you get results for your area.

ECampus.com - Lets you buy & sell textbooks, they pick up UPS shipping costs.

EFCollegeBreak.com - A travel site with packages directed specifically towards college students wanting to see the world.

Half.com - A popular site for buying and selling your textbooks at bargain prices.

Ichapters.com - Buy print textbooks, ebooks, or even just one chapter of a text.

Pazap.com - An exchange site for students to trade, buy and sell books on-campus with other students.

Studentbid.com - Buy and sell your items without any fees, search for rentals and sublets in your area.

Uloop.com - Buy & sell your textbooks, find a ride home, promote events and more.

Financial Information & Aid Sites

    Tuition Coach

Fafsa.ed.gov - The FAFSA website is the US Federal government website that assists you in applying for financial aid by filling out their forms.

Finaid.org - Assists you in finding different forms of financial aid for attending school.

Finfo.com - Offers all sorts of financial info from comparing schools tuitions and potential jobs vs. their related cost of living.

TuitionCoach.com - Helps you calculate your college tuition and then aids you in finding ways to pay it.

Homework Reference & Work Sites

    Bartelby

Bartelby.com - Contains full texts of public domain works, perfect for that paper on Shakespeare and other passed on authors.

BookALesson.com - Aims to streamline the communication process between student and their teachers.

BuddySchool.com - Find online tutoring in pretty much any subject you need.

Carmun.com - Ever wish you could find someone at your school to discuss a fairly unknown text for a class? Search Carmun for other students around the world who share your passions.

Digication.com - Allows you to create an eportfolio and easily share documents with students and teachers.

Ectolearning.com - Lets you set up peer-to-peer learning as close as across the hall or anywhere in the world.

Gradefix.com - A homework management system that aids you in staying organized and getting your work done more efficiently.

Literature.org - Full and unabridged texts of classic English Literature.

NoodleTools.com - Assists you in writing a bibliography and making note cards to go along with it.

Pebblelearning.co.uk - A site to to put your work in to an eportfolio to allow peer groups to work, teachers to give feedback, record progress and more.

Scriptovia.com - A collaborative site for students to receive feedback on their academic work.

TalkBean.com - A global network of tutors waiting to work with students.

TutorLinker.com - Lets you search your local area for tutors in the fields you need.

Tutorz.com - Helps you locate a tutor in virtually any subject or level.

Informational

    Yelp

Alumwire.com - Helps college students and young alumni with building a career network.

AnswerU.com - Ask about any question you can imagine about your school and receive answers from your fellow students.

CampusExplorer.com - Explore information on over 6,000 colleges in the USA to find the one just right for you.

CollegeWikis.com - Browse wiki sites specific to your university or learn some things about schools you may want to attend.

LocalSchools.com - Enter the program you are interested in, where you live, and a radius of how many miles to search, and this site will help you locate a school meeting your needs.

RateMyProfessors.com - For the college and grad school set, check out your professors before you sign up for their classes. Add your own thoughts.

RateMyTeachers.com - For K - 12 classes, check out what your teachers are like before the first day and add your own reviews.

Yelp.com - Moving away to school can be scary as you don’t know all the good places to go. This site attempts to help with visitor-written reviews and tips.

Miscellaneous

    Gradspot

FreeMyCampus.com - A site for college students to write on any number of subjects, believing that every student should have a voice.

Gradspot.com - A catch-all site with tips on good job interviews, finding your first apartment, to even health tips. A great source of information for someone living out on their own for the first time.

MonsterTRAK.com - A division of Monster.com geared specifically to part-time jobs, entry-level positions, internships and more.

Scholar.com - A social bookmarking site specifically geared towards academia.

Organizational Sites

    Notely

CollegeMailer.com - Helps school clubs and organizations manage themselves and set up schedules, communicate, pay for event tickets and more.

CollegeRuled.com - Class message boards, easy to create class schedules, to-do lists for each class, and more.

MynoteIT.com - Track to-do lists, upload your documents, put your notes online and access them even from your mobile phone.

Notely.net - Helps you organize your lessons, to-do lists, notes and more.

NoteMesh.com - Allows students in the same class to create a wiki and share their notes so they can work together.

Stu.dicio.us - Organize your documents, take notes, share them, automatically link keywords in notes to Wikipedia.

Tuggle.it - An online tool for running your student organizations.

Social Networks

    Zeeya

B4Class.com - Social networking with video chats, notes on trends and fashion and much more.

Campusbug.com - Combines social networking with online questions & answers and more.

CampusCentral.com - Connecting students from anywhere to buy and sell their textbooks, as well as building a community that lets you communicate.

CrushTV.com - Just for college students to create a profile, upload & share videos and pictures, and send mail.

Facebook.com - Although no longer just for school students, this site is still a very big part of university life.

SocialMD.com - A social network for medical students, residents, fellows, and physicians.

StudentFace.com - A student social networking site for Australia.

StudentSN.com - A student-only social network that offers all of the usual trappings.

Zeeya.net - An international social network for students.

 

Univeral & Google Sell DRM Free Music

(* Source: Mashable *) 

 

gbox-l.png

 

Kristen Nicole says... 

gBox has been chosen by Universal Music Group as one of the venues through which its DRM-free music will become available during its test phase, running through January, 2008. See our coverage of Universal’s initial announcement here.

The start-up, which had been in stealth mode until Universal made the announcement, will get referrals through Universal’s ads on Google’s network. gBox plans on officially launching on August 21. When a search is performed for an artist’s name or song, Universal’s ad will appear, and then direct to gBox’s website. The deal entails Google receiving standard fees, and not a share of revenue based on sales. It also looks like you’ll be able to get downloads on gBox for a lower price than had been announced for Universal’s DRM-free mp3s. The standard rate of 99 cents will apply on gBox, while it had been said that Universal’s DRM-free songs will be priced at $1.29.

With Universal and Google teaming up to promote sales of its DRM-free content, it looks like the music group could be taking a stand against Apple, with which it did not renew its long-term contract for music sales. On the other side of the coin, while gBox has negotiated deals with other music labels, including Sony, the songs will not play on Mac computers, as its service is only compatible with Internet Explorer for Windows, and support for Firefox is planned for later this month. While Amazon, Wal-Mar, BestBuy, and RealNetworks will also be selling Universal’s content sans DRM protection, only gBox will be benefiting from Universal’s ad referrals.

Looks like, at its heart, gBox will be more of a service for creating wishlists and enabling friends to purchase these items for you (as a gift) directly through a widget that can be placed on your personal website, blog, or social networking profile. The songs available on gBox will be included in this social, commerce widget.

 

Wallace and Gromit creators launch eco-virtual world

 

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Aardman Animation, the company behind Wallace and Gromit and Creature Comforts, have announced the opening of their virtual kids’ world, WebbliWorld.

The site has teamed up with WWF, not the wrestlers, and Puffin books to offer various enviro-content.

But the site is anything but surly; in fact it’s downright gorgeous. There are several embedded video shorts, featuring a handful of characters composed by the Webbli generator.

The generator is available to users, and is pretty straightforward, and you can make some ‘interesting’ characters without too much hassle.

The site also has its own currency, Webbles, which can be earnt via recommending friends, rating other Webblis, and suggesting extensions for the site.

Currently, they’re offering mysterious prizes to the first few Webble millionaires, so you’d best start saving.
There are also tips and pointers on staying safe online, in addition to games and videos with a WWF twist.

 

August 13, 2007

Apple Gets Into Social Music Scene with My iTunes

(* Source: Techcrunch *) 

 


Michael Arrington says...

Apple isn’t just sitting on the sidelines as startups like iLike and MOG and others try to tackle the social music space. Many of these services gather user music preferences via an iTunes plugin. You are then able to tell the world what music you are listening to, get recommendations for new music you might like, etc. People love this stuff, as evidenced by iLike’s ridiculous growth and Last.fm’s $280 million acquisition by CBS.

Apple has launched My ITunes, a set of widgets that may be a first step in taking their fair share of the social music market. Niall Kennedy caught sight of it a couple of days ago.

iTunes is giving you an effortless way to keep your friends up-to-date with your favorite music, TV shows, movies, and more. My iTunes widgets are simple, self-updating add-ons for your web page, social-networking profile, or blog.

Use My iTunes to share your top reviews, favorite artists, and new music, movies, and TV shows from the iTunes Store with anyone who visits your site.

There are currently three embeddable widgets to choose from. One shows recent iTunes purchases. Another shows music you’ve reviewed on iTunes. The last shows a sort of tag cloud of artists you’ve purchased on the iTunes store. The widgets can be customized by size and color.

The first and last widgets only work if you’ve actually bought stuff on iTunes. I’ve bought enough things to create a thinly populated widget below. But what would be far more interesting is a widget that, like iLike, shows your favorite music and plays at least a 30 second snippet of each song.

 

August 10, 2007

Online Shoppers Listen to Word-of-Mouth

(* Source: Debra Aho Williamson *) 



While it is common knowledge that consumers use their ears to help make purchase decisions — by listening to the advice of others — they continue to regularly use their eyes, according to BIGresearch's "Simultaneous Media Usage Study 10" report.

More than half of consumers surveyed (51.6%) said something they saw in a magazine prompted them to conduct an online search. Nearly the same number (47.7%) said reading an article led to a search. Broadcast TV, newspapers and cable TV rounded out the top five, while face-to-face communication was sixth, at 35.3%.

Leading Media that Prompt Online Searches by US Consumers, 2007 (% of respondents)

The words of others ring loud when it comes to influencing electronics purchases, the survey found. Word-of-mouth was cited by 45.1% of respondents. However, the eyes still have it here as well: 37.8% said reading an article was influential and about 29% cited either magazines or newspaper inserts. About 24% said online advertising was influential.

Leading Media that Influence Electronics Purchases by US Consumers, 2007 (% of respondents)

The BIGresearch study did not separate out whether the word-of-mouth came online (in the form of reviews, blogs, etc.) or from offline means, nor did it say whether a person read an article online or in traditional media. In the consumer electronics category, the Internet is an especially strong source of information, according to a study conducted by Fabrizio, MacLaughlin & Associates for the Lumin Collaborative: 50% of people cited it, vs. 15% who said the Internet was a source of food and beverage information.

Sources of Information about Companies or Products Used by US Adult Internet Users, by Industry, January 2007 (% of respondents)

The one-two punch of word-of-mouth and the Internet in electronics purchases was also evident in a study by Ketchum and the USC Annenberg Strategic Public Relations Center. One-third of respondents said they got their advice from family and friends, and 29.9% indicated a consumer electronics company Web site provided information.

Much has been made in the past few years about the benefits of word-of-mouth and the rapid rise of online word-of-mouth, in particular. eMarketer estimates that 66 million US adults, or about 29% of the population, regularly give advice about products or services.

US Adults Who Regularly Give Advice about Products or Services, 2006-2011 (millions and % of total adults)

Of those offering advice, 26.8 million are influential online — amounting to 17.5% of US adult Internet users.

 

Flock: The Social Web2.0 Broswser

(* Source: Jeff MacIntyre *)

 

Web2.0 is here to stay and we need a new browser that understands this new user environment. 

Jeff says... 

Flock advertises itself as a "social browser," meaning that the application plays nicely with popular web services like Flickr, Technorati and del.icio.us. Flock also features widely compliant WYSIWYG, drag-and-drop blogging tools. The browser even promises to detect and authenticate all those user accounts automatically. It's a clear attempt to be the browser of choice for the Web 2.0 user.

 

More here 

August 08, 2007

The MySpace of Mobile?


(* Source: Kerry Miller *)

New startup Mozes is trying a new model to captivate advertisers and consumers—offering its platform for free. Will its gambit work?

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When the Plain White T's ran a backstage pass giveaway with Mozes during their tour last fall, around 50% of audience members participated each night, the company says.


 

Among marketers, mobile has been hailed as the next big thing for years now, but in the U.S., actual adoption has lagged behind the hype (see BusinessWeek.com, 4/23/07, "The Sell-Phone Revolution"). With the exception of a few big brands, most advertisers have taken a wait-and-see approach when it comes to mobile marketing campaigns. Now Mozes, a 14-person startup from Palo Alto, Calif., with $5 million in venture funding, is hoping to give both advertisers and consumers an incentive to experiment, by offering up its text-messaging platform for free.

While its service is available to anyone from individuals to school groups to small businesses, Mozes is targeting the music industry, promoting its Web-based platform as a free tool that bands can use to connect with fans on their mobile phones, notifying them when concert tickets go on sale, for example, or running text-to-win contests. When the Plain White T's—a band that topped Billboard's Top 100 singles chart in July—ran a backstage pass giveaway with Mozes during their tour last fall, around 50% of audience members participated each night, the company says.

1,000 bands with 20,000 fans

Unlike many of the other Web startups targeting the music industry (see BusinessWeek.com, 3/26/07, "Close Harmony: Bands and Web 2.0"), "Mozes does not want to be a community," Porter says. Instead, he wants to create "a branded network." Porter says that addresses one of the thorniest issues for both consumers and marketers—privacy—because fans can register their information on Mozes just once for multiple bands, knowing they can easily opt out at any time.

If the concept catches on, texting the name of a band to the Mozes short code (66937, or M-O-Z-E-S) will be as familiar to music fans as typing it in a MySpace URL. Once the audience is there, Mozes, like MySpace (NWS), can charge advertisers for the same tools it gives away to bands for free, while also making money from the sale of premium content like music downloads and from on-site advertising.

The company has already done small mobile campaigns with a few advertisers, including Microsoft (MSFT), Mozilla's Firefox browser, and Dippin' Dots ice cream. And since the Mozes beta launch in April, 2006, Chief Executive Dorrian Porter says he has signed up more than 1,000 bands, which have amassed mobile lists of as many as 20,000 fans.

So far, the artists with the biggest mobile fan lists, or "mobs," on Mozes are mainstream stars like Fall Out Boy and R. Kelly, but big-name indie acts like the Postal Service have established Mozes accounts, too—a result of Mozes' strategy of reaching out to individual band managers and smaller indie labels at the same time it went after partnerships with majors like Disney's (DIS) Hollywood Records and Universal/Motown (VIVEF.PK).

"Personal touch"

"For us, it's really a no-brainer. It's just another way to reach people without spending any money to do it," says Jordan Kurland of Zeitgeist Artist Management, who established Mozes accounts for several of the bands he manages, including the Postal Service. The cost consideration is an especially strong draw for indie bands that wouldn't be able to launch mobile marketing campaigns on their own.

More here 

Social Bookmarking Explained (Video)

(* Source: Pete Cashmore *)

From CommonCraft comes this great video that explains social bookmarking in simple terms. Very original.

SpiralFrog to Offer Free (Legal) Music Downloads This Year

(* Source: Kristen Nicole *)

spiralfrog-l.png

SpiralFrog, the ad-supported free music download site, may finally be back on track to launch. The company says that it will be ready to go live later on this year, and has sent out invitation emails to a select group of private beta testers.

After a pretty severe executive shakeup, and too much media coverage to save face with its delayed launch late last year, many speculated that SpiralFrog would never happen. With the ad-supported model, which shows ads while you wait for your music to download, many speculate that SpiralFrog won’t be successful either.

So far it’s signed Universal Music Group for the majority of its offering of 770,000 songs in its music library, which could be somewhat limiting, if SpiralFrog’s hope is to encourage music discovery and anti-piracy. Additional limiting factors include the fact that songs are Windows compatible only, meaning you can play songs on your computer or Windows Media-compatible player, but not your iPod. We’re all hoping that SpiralFrog can pull through and prosper, partnering with additional music labels along the way.

Google is also looking to provide a free, ad-supported mobile phone for consumers.

Ready To Kill Some Time (And Some Enemies)? Try Duels.com


(* Source: Michael Arrington *)

Duels is a new online role playing game that I’ve wasted most of the evening on. It’s both a social network and role playing game - create a World of Warcraft type character, buy him or her armor, weapons, etc., and then challenge other players to duels. Win and you get experience, gold and other stuff. Lose and you get nothing.

Founder Andrew Busey (previously the co-founder of Austin startup Pluck) says he wanted to create a game where users could play against each other asynchronously and in 10-30 minute chunks, but still move their character forward in an addicting way. He’s done that - when you challenge someone else to a duel you set up how you want to fight but you don’t control the action in the duel itself. So the opponent can accept even when you are offline and the duel will still occur. The end result is a sort of merger of World of Warcraft and Magic: The Gathering.

Every user also has a profile that shows their stats, avatar and fight history. Other users can be added as rivals or allies, and/or commented.

The game is addicting and fun. It hasn’t officially launched yet so there are very few users to fight. There are a number of game-controlled opponents ready and waiting, though.

Be warned: Like Kdice, Desktop Tower Defense and other games we’ve covered, be prepared to lose a few days to testing this out.

Duels is the first product of Oxygen Games, the parent company behind the game.

August 07, 2007

INSTANT MESSAGING TOOLBOX: 90+ IM Tools


 (* Source : Bayarsaykan Volodya *)

 

Instant messaging is said to be one of the most popular forms of Internet communication for teens today, beating out email thanks to the lack of spam and instant feedback. With SweetIM adding support for AIM today, we thought we’d take a look at how the IM market is shaping up.

And for those who think 90+ IM clients are too many for anyone to handle, we wholly agree: that’s why a good number of these are actually tools to aggregate all your IM buddies in one place.

Popular IM Clients


    googtalk11.PNG

Google Talk - use GTalk for your voice calls, voice messages, file transfer and Gmail notifications

Skype - high quality calls to anyone, anywhere in the world

Yahoo! Messenger - an official messenger for Yahoo! users, free to use but advertising-supported

AOL Instant Messenger - communicate with AOL registered users via text, voice, and video

Windows Live Messenger - connect and share instantly on the world’s most popular IM network

ICQ - the world’s first instant messaging program

mICQ - a free text-based ICQ client that runs on a wide variety of platforms

Licq - a free clone of the ICQ client for Linux other Unix systems

aMSN - a free and open source MSN Messenger clone for Linux users

JMSN - a pure Java MSN Messenger clone, with many interesting features that MSN doesn’t have

CSpace - secure and peer-to-peer communication to chat or transfer files

Coccinella - a free Jabber/XMPP client with a built-in white board for improved collaboration with other people

Emesene - a MSN Messenger client with a simpler GUI and a nice look

Gajim - a full-featured and easy to use XMPP client for gnome users

GOIM - allows users to chat within DirectX games

mcabber - a small console-based Jabber client that runs on Linux and Mac OS X

Gadu-Gadu - the most popular IM in Poland

Exodus - a Jabber client which is small, fast, easy to use, and looks good

Retroshare - communicate and download files from friends of friends

naim - a console based multi-protocol client with features like peer to peer encryption and module support

Gossip - an instant messaging client for Gnome users, with chat history search

MessageMate - commercial IM platform that provides end-to-end security; interoperable with AIM, ICQ, Yahoo and MSN

Papla Instant - use it on your PC and mobile phone

Mercury Messenger - a full featured Windows Live Messenger client, offers several extra features which are not implemented in MSN

Psi - small, fast Jabber client

Spark - free and open source IM with built-in support for group chat, telephony integration and strong security

Jabbin - free Jabber client that enables free calls using VoIP

YSM - full-featured console-based ICQ client

MySpaceIM - the official instant messaging client for MySpace

OneTeam - IM client is XUL based, so requires Firefox 2

Microsoft Messenger for Mac - the official Mac client for MSN Messenger, but the feature list is limited

Xfire - chat with contacts inside the game, without the need to minimize the game windows

Pandion - Jabber client which supports plugins to extend its features

BitWise IM - a secure, cross-platform client that encrypts all data sent between users

Multi-network IM Clients

    pidgin.png

Pidgin - most popular, free, multi-platform IM client that supports most of the IM protocols

Miranda IM - lightweight, resource efficient and easy to use client with powerful plugin support

Ayttm - in case of a service failure, this will automatically fall back to other service protocols of the same person you are chatting to.

Trillian - a Windows application that can connect to multiple IM services, with nice features like Metacontact, Instant lookup, and Emotiblips

meetro - find and chat with people nearby, i.e. location-aware client

IMVU - 3D chat which enables you chat in 3D scenes with your own avatars

Kopete - KDE application, provides users with a single, easy-to-use way to access all of their instant messaging systems

MECA - connect to all of your friends on AIM, MSN, Yahoo! and ICQ from just one list

Centericq - text based multi protocols IM client

Proteus - popular client for Mac OS X that supports multiple protocols

Instan-t - Windows client that allows users to communicate with MSN, AIM, Y!Messenger, ICQ and its IM networks

iChat - IM Client from Apple for Mac OSX

Universal Messenger Plus - a single convenient interface that allows you to easily communicate over different protocols.

Qnext - share your music, photos, and files with anyone, instantly while talking via IM

Aduim - free client for Mac users that can connect to most of the popular messaging services

BitlBee - IRC clients with support of IM protocols

Web based IM

meebo - the most popular third party web based instant messaging service

eBuddy - chat with your buddies using web and mobile versions

KoolIM - web-based IM that allows you to connect to your email inbox as well as popular IM networks

ILoveIM - another web based IM service with advertisements

IMhaha - supports Yahoo, MSN and AIM but not Google Talk

Goowy - more than just an IM client; offers e-mail, calendar, news, RSS, file storage and more

IMunitive - an alternative to meebo, but doesn’t support Jabber i.e. Google Talk

RadiusIM - web-based IM service with Google Maps integration, which means you can see where your friends are

MessengerFX - unofficial web based IM client for MSN Messenger

ICQ2Go! - web-based installation-free version of ICQ

SNIMMER - chat on MSN, Yahoo, AOL, ICQ and GTalk and make new friends by creating a profile with pictures

IMO - allows you to log in to all chat networks at the same time

Communicationtube - separate login for ICQ, MSN Messenger, IRC and Google Talk contacts

Express Instan-t - simple IM which works with ICQ, MSN and Yahoo

easymessenger - free instant messenger service with built-in RSS support that works with MSN, ICQ, AIM, Yahoo! and Jabber.

mabber - use it on your phone or put it on your website

MSN2Go - Java applet that enables you connect to MSN messenger service

Yafumato Web Messenger - free and open source web-based IM client that allows you to connect to AIM, GTalk, MSN, and Yahoo

MSN Web Messenger - the web-based version of MSN Messenger, without file sharing or video calls

Yahoo! Web Messenger - access to your Yahoo! messenger, chat with your friends and get notified when new email is received.

AIM Express - official web-based instant messenger for AIM

Google Talk via Gmail - chat with your GTalk contacts from Google mail

Mobile IM

    agile.png

Agile Messenger - user friendly all-in-one application for your mobile phone

Eqo - save up to 95% on calls, 70% on text messaging, integrates all of MSN, Yahoo!, GTalk, AIM, ICQ, and Jabber.

fring - use it as an IM client, but also for free calls over Wi-Fi, GPRS or EDGE

IM+ - All-in-One Mobile Messenger that works on any mobile device

OctroTalk - keeps you connected with your buddies, and works seamlessly over GPRS/EDGE/CDMA/Wifi/Bluetooth data connections

QuickIM - connect to public MSN networks using your cell phone with one time license fee

JiveTalk - connect simultaneously to AIM, MSN, Yahoo!, Google Talk, ICQ, and Jabber

Causerie - an easily configurable chat tool with simple-to-use user interface that work on Palm, Blackberry, Pocket PC, Symbian and J2ME enabled phones.

TipicME - J2ME-based Jabber client that is really well done and absolutely free

iSkoot - mobile application that allows you to connect by GPRS, 3G or Wifi and to speak or chat with all your contacts on Skype

MovaMessenger - a free mobile IM client, works with MSN, Yahoo, AIM, ICQ, and GTalk

Turbo MSN - a mobile MSN client for Nokia and Panasonic

Nimbuzz - call your IM buddies on their mobile or on their PC, chat with your IM buddies for free and send text messages for free.

Heysan - web based mobile messenger, compatible with most of the mobile phones including iPhone.

YehBA Mobile IM - allows you chat with your friends anywhere in the world, meet new friends across the globe through chat rooms, and have access to an unlimited number of fun services.

Palringo Vocal IM - transforms your mobile device into a walkie-talkie: communicate with a contact or a group at the touch of a button

MT Messenger - exchange messages using the most popular IM applications from MSN, Yahoo! and AOL

EpyxMobile - call all over the world from your mobile phone for SkypeOut tariffs

GoTalkMobile - Java application for J2ME enabled phones, allows you connect to Google Talk and Jabber

MSN Mobile - take MSN with you

Mundu - conference with your contacts across IM services in a single chat session

Avatars For Social Web Browsing – Weblin Alter-Egos


(* Source: Trendhunter.com *)

Live Earth Concert on msn; Silbermond in Hamburg
 
Avatars For Social Web Browsing – Weblin Alter-Egos (GALLERY)

Surfing the web can be a lot of fun, but it’s even more entertaining when you can share the cool stuff you find with a friend. Problem is, there isn’t always someone with you. Physically, that is.

You can check out pages with virtual friends online – every site you visit is a potential social encounter and chance to meet a like-minded person.

All you have to do is download the software at Weblin.com and then, with each page you visit that is being viewed by another Weblin user, your customized avatar pops up at the bottom of your screen. Your little buddy will hang out there if you leave him alone, or you can interact with other visitors.

“Weblin makes you and others on the Web visible as small avatars. There are others on the same page you are on right now. Weblin opens a new and exciting world on every website.”


Avatars For Social Web Browsing – Weblin Alter-Egos (GALLERY)
Avatars For Social Web Browsing – Weblin Alter-Egos (GALLERY)

More related articles

Virtual Marketing in Second Life - Virtual Buzz Agents Promote Harry Potter, Imax


(* Source: Trendhunter.com *)


Virtual Marketing in Second Life - Virtual Buzz Agents Promote Harry Potter, Imax (VIDEO)

Virtual marketing in Second Life has had a huge impact on real life sales. There are marketing companies whose entire business has been reshaped to specialize in brand marketing in Second Life.

A group of 24 avatars were recruited (and paid!) by This Second Marketing Llc in the week surrounding the July 11 opening of Harry Potter and the Order of the Phoenix. The virtual street team interacted with other avatars, promoting and giving out freebies (tshirts, imax glasses) and emphasizing the Imax experience.

The virtual buzz agents wore white outfits emblazoned with the Imax logos and were followed around by a floating poster above them.

Best thing they did? The virtual promoters gave out 300 movie tickets which were redeemable in real life Imax theatres to see the film!

The company was able to reach 15,000 individuals in their target demographic. Now that’s some innovative marketing!

More related articles 

See video 

Listen To Your iTunes Library On The Web With Anywhere.FM

(* Source: Nick Gonzales *)

anywherefmlogo.pngAnywhere.fm has launched a new online music player that looks and feels a lot like a web based version of the iTunes player, sans the music marketplace. Like iTunes, you can load maintain a music library, reorganize your songs into play lists, and veg out to visualizations. Anywhere.fm’s iTunes bulk uploader makes it easy to get up and running with your existing library.

The company leverages the web to add portability and a social layer to their music player. There is currently no cap on the number of songs you can upload to the player, so you can create a potentially unlimited music library you can listen to anywhere. Streampad is a nearly identical product with less polish.

Like a host of other social music startups, Anywhere.fm has also added music discovery features. While not as robust a discovery engine as a Last.fm and company, users can find new songs by listening to their friends’ play lists and will soon be able to find new friends based on a music compatibility score. However, due to copyright concerns, playlists from other users can only be streamed as radio stations. Playlists must be a couple songs long and played in a random order. Although, Anywhere.fm isn’t following official online radio play guidelines like Lala, which require station play lists to be at least three hours long before publishing.

The company competes in the increasingly crowded online music locker services like Mp3tunes, Maestro, imeem, Streampad, Songbird, and MediaMasters. The service does benefit from being simple, free, and social, but incumbents have a steady head start. Hype Machine, RadioBlogClub, and Blogmusik are also other low hassle ways to listen to music at work.

Anywhere.fm is looking to make money outside of charging users for their service. They are considering the obvious step of affiliate music sales for songs you don’t own, inserting audio ads in radio streams, and selling music directly. Currently the player lists indie music from Garage Band.com, which could turn into a direct point of sale.

Anywhere.fm is a Y Combinator startup.

Update: Good video review is here.

Cannes Reflects a Digital Marketing Shift


(* Source: Jason Zada *)

NIKE+

EVB's executive creative director reports from the 2007 Cannes Festival and finds that online media is putting creative big ideas back on top of marketing.

The 2007 Cannes Lions Festival provided an extremely interesting peek into the future of marketing and how the industry itself is reacting. A common thread throughout the festival was the ongoing debate between traditional and new media and the rapidly blurring lines between the two. The advertising industry seems to be in a state of flux, and we are all caught in the middle of a beautiful shift into a media-neutral world.

In particular, Cannes attendees, who came from around the world to share ideas and learn from industry peers, sensed that in 2006 there was a major change in the way they worked and thought about marketing. In cafes, hallways, lounges, poolside terraces and gutters, one word was muttered an incalculable number of times. This single word, one that many traditional agencies in years past avoided like the plague, was on the tip of everyone’s tongues: digital.

Until now, digital has been used widely as a term to describe a single medium used as an entity of a marketing plan. But over the last year, digital has taken on a new definition that is changing the entire marketing structure. It is now being defined as a state of mind; a lifestyle of the non-media captive consumer that we chase day-in and day-out. At Cannes, the RG/A Nike Plus campaign particularly embodied this new digital spirit. It uniquely linked product development with marketing strategy, creating a dedicated consumer running culture around the product. As a result, the Nike Plus campaign was awarded digital’s most prestigious award, the Cyber Grand Prix.

The new digital has transformed the way consumers interact with m’edia, since they are no longer captive. It's changed the way word-of-mouth, "water cooler" conversations happen, driving the popularity of an idea instantly overnight. Most importantly, digital has transformed how the media-savvy consumer experiences and consumes marketing, and these "natural-born filters" are skilled at selecting what they want to interact with and what they prefer avoiding.

More here 

More related articles

Plaxo joins social network scene


(* Source: 901am.com *)

plaxo.jpgAs a major enhancement to the recently announced beta of the all-new Plaxo, the company today unveiled its next-generation social network, Pulse. Pulse pulls in “people feeds” from a large and rapidly growing list of sites, and enables conversations about the resulting content stream – within your family, around your circle of friends or across your business network. It dubs itself as a “true social network, that brings your address book to life with what the people you actually know and care about are creating, discovering, and saying online.”

Pulse is pioneering the concept of “people feeds,” which is the notion of being subscribed to the people in your address book, and then automatically receiving the content they choose to share with you from any of the various sites they use. The list of sites from which Pulse is aggregating such people feeds now includes: Amazon.com, AOL Pictures, Del.icio.us, Digg, Flickr, Jaiku, Last.fm, LiveJournal, MySpace, Picasa, Pownce, Smugmug, Tumblr, Twitter, Webshots, Windows Live Spaces, Xanga, Yahoo! 360, Yelp, and YouTube. Many more are on the way, thanks to user-centric sharing policies and open standards for exchange of data, including RSS, OpenID and microformats.

“Pulse represents the natural evolution of Plaxo,” said Todd Masonis, Founder and VP of Products. “It’s all about keeping you more richly connected to the people you actually know, by transforming your address book into a true social network for your real personal and professional relationships.”

AmieStreet.com gets funding from Amazon


(* Source: 901am.com *)

amie.jpgAmieStreet.com, a new digital music store with a unique demand-based pricing system, announced the completion of its Series A financing led by Amazon.com, Inc.

AmieStreet.com is the first digital music store propelled by social networking, where members of the community drive the discovery, promotion and pricing of music. All songs on AmieStreet.com start at a price of zero cents. As more people download a song the price rises, capping at $0.98.

For recommending their favorite songs to their friends, members are rewarded by receiving credit for the purchase of additional music on AmieStreet.com. The more popular a song becomes after a member has recommended it, the more credit he or she receives to spend on music.

“AmieStreet.com grew from the idea that we needed to make buying music social and fun. The Amie Street community took over from there, driving a shift toward a music marketplace where consumers decide what is popular and what music is worth. We’re thrilled to have Amazon.com’s support in empowering music consumers,” said AmieStreet.com’s co-founder and CEO Elliott Breece.

The amount of Amazon’s investment and the terms are not disclosed.

August 06, 2007

Time to Boogie


(* Source: Kris Graft *)


Electronic Arts is launching its first original IP for Wii in the form of Boogie. Does it have enough personality to carve its own niche in the increasingly crowded music genre? Popularity rankings, critic comments and the rest of this week's releases within...

Boogie—Wii
Publisher: Electronic Arts
Developer: EA Montreal
Release date: 8/7/07


Electronic Arts stressed a certain theme at its recent investors meeting and earnings call: accessibility.

Boogie is a brand new IP focused squarely on the casual gaming market, which, rumor has it, loves things that are accessible. The game is a karaoke/rhythm game that has colorful, cartooney graphics (that actually look quite sharp on Wii hardware) and catchy licensed music.

 


There are around 40 songs included in the game from acts like The Jackson Five, Jamiroquoi and The Village People. (Although “U Can’t Touch This” by M.C. Hammer undoubtedly tops them all.)

With rhythmic songs picked from the 1960s to today, coupled with accessible, family-friendly gameplay—all backed by EA’s deep pockets—Boogie has a lot of mass market potential. But the music gaming genre is becoming increasingly crowded, with games like Guitar Hero, SingStar, Karaoke Revolution, Dance Dance Revolution and so on, not to mention the upcoming Rock Band. And all of these games use unique control schemes. Wii Boogie will have to rely strictly on uniquely fun, well-executed gameplay if it wants to stand toe-to-toe with the giants of the videogame music genre.

No reviews have been logged as of press time, but previews have offered a bit of insight into this week’s final product.

GameSpot’s Ricardo Torres wrote in a recent hands-on, “Based on what we played, Boogie's definitely got the accessible angle covered. The dancing and singing are easy to do and have enough options to support players of any skill level.”

But he added, “…The only big hitch we see in the game is that it doesn't have a ton of depth to it. The mechanics are almost too simple and didn't really keep us hooked. The multiplayer helps give the package some appeal, as does the karaoke.”

Future’s GamesRadar said in a preview that the single-player mode is quite easy and purposefully aimed at a young audience. The website also said, “On its own, the rhythm part of the game is enjoyable, but not as strong as the singing. You heard it here first - don’t get cheap and buy the game without the mic.”

On GameSpot, Boogie is the 10th most popular Wii game (101st overall), 23rd for the console at 1UP (212th overall) and 29th at IGN’s GameStats.com (168th overall). Pre-orders for the Boogie/microphone bundle rank 15th for Wii on Amazon.com’s top sellers list.

Multiverse Launches Platform for Creation of MMOGs


(* Source: Kristen Nicole *)

Multiverse, the company that lets you “network” your MMOGs, has released the Multiverse Platform, version 1.0. The service was previously available only in beta, in which 11,000 development teams participated from around the world.

This software solution will enable developers to essentially build their own virtual worlds. There are no upfront fees, and the software provides a common set of tools for developers to create their own massive games, lowering the technical barriers as well. This leaves us with a more affordable approach for game creation. Along with this release, Multiverse is launching its “Worlds in Progress” project, which is early prototype games and worlds that have been built on the Multiverse Platform. Players can access these prototype games and worlds, along with all the other games in the company’s network. Multiverse recently received $4 million in funding.

In other MMOG news, Wikia has teamed up with Playxpert and Curse for integrated social networking tools, and both Curse and GuildCafe have recently received funding

Me.dium Offers a Social Browsing Widget, and More


(* Source : Kristen Nicole *)

Me.dium, the browser add-on tool that’s aiming for more social web browsing, has added its service to be available for Internet Explorer users. Previously only able to be used by Firefox and Flock users, Me.dium can now reach a much broader audience.

That’s not all that Me.dium has going on today. It’s also created a widget for users to display their live web in relation to themselves and their website. The widget is in javascript, and can be placed on your blog, or your personal website. It reflects your circle of Me.dium activity as a sort of “behind-the-scenes” look at what’s going on. See who’s visited your site, and enable you and your site visitors to check out the sites that other Me.dium users are visiting.

It makes sense that Me.dium has created a widget for its users, and it makes more sense for Me.dium users to interact with it, and less so for site visitors, as most of the connections found on the widget are not directly correlated with content found on the initial site. The majority of Me.dium’s service could eventually be incorporated in this widget, which would make it more interactive and that much more appealing. Me.dium received $15 million in funding earlier this year, and has thus far used the funding to begin competing with other social browsing tools, such as The Coop and Clutzr.

    medium-widget-s.png

Build Your Own Avatar Community with the Voki Platform


(* Source: Kristen Nicole *)

Oddcast, the developer of SitePal, is officially launching the Voki Platform, its free avatar builder. Read our initial review of Voki here.

The platform is for online communities to offer Voki avatars to their users, which can be placed on social networking profiles like MySpace, or sent via email and mobile devices. One benefit for the companies that implement Voki’s platform is the option of creating a branded playground for the avatars. Use the playgrounds for contests, discussion boards, and games as a social network for avatars within the existing community.

You’ll remember that Voki avatars are a bit more feature rich than Meez or WeeMee, in that you can add voice messages so that your avatar can speak. This is more similar to Gizmoz. Leave a voice message from your phone or microphone in order to make your avatar speak. In other avatar community news, SimpsonizeMe and Windows Live GoPets are both similar community offerings.

 

McDonald's Invites Snacking via Avatars


(* Source: Mediabuyerplanner.com *)


McDonald's is hoping to harness word-of-mouth with a new campaign in support of the launch of its new Chipotle BBQ Snack Wrap.

The campaign, which includes TV, radio, and print, in addition to its online elements, encourages consumers to send emails featuring Oddcast's talking avatars, writes MediaPost.

In the viral component of the campaign, a visitor to MySnackTime.com answers a series of questions and creates an avatar who then can be sent to friends. All the possible scenarios focus on the theme of inviting friends to join in a Micky D's snack time.

McDonald's also sent Snack Teams to hand out cards good for a free wrap to pedestrians on the streets of New York, L.A., San Francisco, Chicago and Miami.

A Marketer's Guide to Emerging Social Networks


(* Source: Drew Neisser *)

SOCIAL MEDIA: IN FOCUS
 
Social networking 2.0 and aSmallWorld

Since social networking hit its tipping point, mainstream websites are cannibalizing eachother and fighting for members. The future leaders of the pack have gotten smart and developed niche sites that slice the pie into tiny, yet dedicated, slivers. What follows -- in alphabetical order -- are some of the most promising examples of, dare we say, social networking 2.0, as selected by the marketers at Renegade.
These rankings were principally subjective, based on our intuitive understanding of the social networking universe coupled with extensive industry research. Our information sources include syndicated research data and extensive conversations with media reps and several trade publications.

We've included Nielsen//NetRatings unique visitor estimates when available.

Now let's take a look.

aSmallWorld
Membership with the most exclusive social networking site on the web has its privileges. aSmallWorld is an invite-only space for wealthy jet setters and bold-faced names. You'll need to know someone on the inside -- like for instance Tiger Woods, Ivanka Trump, Paul Allen or Naomi Campbell -- in order to cadge an invite. The philosophy is that most people in the world are separated by no more than six degrees, but to get into aSmallWorld, you need to be within three degrees of the elite. Once on the inside, members gain access to private villa parties in Capri, masked balls in Hamburg and polo matches in Buenos Aries.

The founder, a Swedish count, wanted to aggregate the world's most interesting people sharing the world's most interesting information. He figured that in a safe, exclusive environment, the hoi poloi will be more willing to open up and share info with each other, like where to find the best sushi in Tokyo, the best nannies in Manhattan or an Aston Martin for sale. Unlike most social networking sites, membership skews older; 90 percent of users are older than 24.

For marketers, aSmallWorld is like shooting goldfish in a barrel. High-end, luxury brands like Diane von Furstenberg and Moet & Chandon can speak directly to the elite by buying ad space on the site. The psychological drive for exclusivity and status that fuels the popularity of the site also fuels demand for the luxury goods that advertise there.

Buzznet and Gaia Online

Buzznet
Estimated unique monthly visitors: 627,000

Buzznet is a site for passionate fans who want to spread the gospel of their taste. Everything is oriented around voting, rating and ranking pop culture by assigning "+Buzz" points to things you find relevant (e.g., "5 songs that changed my life;" "this week's top bands;" "celebrity playlists"). Each week, the members, photos, celebrities, songs, videos and tags that garner the most "+Buzz" points are prominently featured.

Buzznet is an outlet for the heady, breathless enthusiasm typical of a kind of hyperactive sophomore girl who can be heard shrieking about how amazing this or that band is in every high school cafeteria across the land. Sites like Buzznet underscore the radical shift underway in how people form opinions about and attachments to brands. Finding and rewarding a cadre of highly vocal brand cheerleaders to indirectly promote your brand is now a cottage industry within marketing.

Gaia Online
Gaia Online is Second Life for comic book and anime fans, complete with pastel lighting, big-eyed avatars, Hobbit huts, fairy wings and magical wolves. Fantasy role-play is par for the course.

 

With nearly 2 million unique visitors logging onto the community every month, Gaia bills itself as the world’s most active online community. Sites like Gaia that attract and cater to a very specific interest group demonstrate that no matter how niche a product is, there will always be an online community of potential users.

Habbo and imeem

Habbo
Estimated unique monthly visitors: 163,000

Habbo is like a Second Life for kids, set in a hotel. Habbo claims to be a community for teens, but the potty humor (run the Toilet Marathon!), Mario Brothers-style avatars and cartoonish, pre-sexual ambiance feels more like tween territory. Users get their own room in the Habbo Hotel and can decorate it with free creativity tools and "furni"  (pre-made furniture purchased with Habbo Coins). Like Second Life, the hotel has private space (guest rooms) and public space for socializing and "roughhousing" in multi-player games like snowball fights, Wobble Squabble and Battle Ball.

Habbo is a window into how today’s children think, play and socialize, which is very different from the way most marketers of a certain age grew up playing. It’s important to recognize how many kids’ games and toys have an online component and how integrated the internet is with the way children experience their world.

imeem
Estimated unique monthly visitors: 750,000

Everyone's a DJ! Riding on the trend of personal taste distribution, imeem gives members the opportunity to share their MP3 playlists, photo collages and video collections. Community members can download other people's music playlists or stream the MP3s directly from the site, then vote on who has the best playlists. Each week, the playlists are ranked, and people's ascending or descending order is noted. Members can discuss and mark playlists as "favorite," plus view which ones are rising and falling.

imeem performs a service by uniting people on both sides of the creative process: Creators, the people who make stuff, and Consumer-Commentators, the people who use and evaluate the stuff that other people make. The Creators benefit by finding an audience and gaining feedback and validation that other people appreciate their aesthetic. The Consumer-Commentators get to listen to free music playlists then express their opinions and thoughts through blog postings, linking to their favorite playlists and voting for the creations they like the best.

Marketers would do well to find ways to engage the consumer in judging and commenting on their products. Tapping into consumer opinion to shape products is not a new idea, but the feedback mechanism -- once the purview of focus group facilities and public opinion monitors -- is now a simple tool that any user or brand can employ as a brand engagement tool.

myYearbook and Pizco

myYearbook
myYearbook is an online hybrid of a typical school yearbook (packed with superlatives, autographs, senior will and testaments and pictures) and a doodled-upon Trapper Keeper (covered in cheesy poems, quizzes, popularity rankings and secret crushes). Packed with all sorts of popcorn and silly time-wasters for teens, the style is cute and cheeky, very innocent and sort of what an idealized childhood would look like. 

Common wisdom about marketing to children is that tweens aspire to be teens, teens aspire to be college students and college students aspire to be 20-somethings. A site like myYearbook celebrates age-appropriate high school behavior. Maybe it’s becoming acceptable to act your age and not grow up too soon. Perhaps it’s a reaction against myriad cultural forces that expose kids to too much, too soon. The time may be ripe to experiment with appealing to kids on the basis of what they are, not what they aspire to be.

Piczo
Estimated unique monthly visitors: 203,000

Similar to CondeNet's flip, Piczo is a photo-collaging and creativity site where young girls celebrate their individuality and identity by designing their own webpage layouts, manipulating photos, adding home videos, creating speech bubbles in pictures and, of course rating, and ranking the pages of other girls. The tool set is a sort of Photoshop Junior, allowing you to resize, edit, change fonts, et cetera.

A splashy, technicolor yawn of fluorescent colors, glitter writing, prom pictures and oh-so-cutely misspelled words, Piczo neatly supplants the poster collages you used to see on girls' bedroom walls.

Piczo is evidence of the hunger and facility for creative self-expression that the current teenage generation possesses. Our future consumers will have grown up functioning as amateur art directors, copywriters and designers, which raises some interesting questions. How will we communicate -- verbally and visually-- with a creatively savvy audience who grew up "marketing" their own "brand" online? In what ways can marketers tap into their talent? How will their taste for self-invention affect their willingness to buy into a brand’s vision on their behalf?
 
Ruckus and Sconex

Ruckus
Estimated unique monthly visitors: 300,000 (from Ruckus.com)

Ruckus is a campus-based music and media-sharing community offering college students unlimited free downloads from a music library of more than 2.5 million tracks and more than 4,000 movies and television programs. Downloads are 100 percent legal, virus free and available to anyone who has a valid school (.edu) email address. Users can see what music their friends are playing (i.e., most played, recently played, top 10 tracks), recommend music to friends and publish their playlists.

With an upgrade, you can download Hollywood movies, TV shows and music videos. It's free while you attend college, but you have to start paying $8.99 after graduation. Ruckus makes no attempts to hide its corporate, authoritarian roots. It is clearly a college administrator's solution to the headaches of music piracy.

As for Ruckus, they will eventually have a youth market database to die for. They will have complete records of millions of college graduates’ taste in music and movies. They will have provided a useful service that many graduates will opt to continue paying for. And they will have cultivated an incredible brand relationship over the years with this educated, influential audience. Not bad at all.

Sconex
Sconex is a high school social networking site, like Facebook, but with an emphasis on inner city/urban high schools. The coolest feature is the crush facilitator: if you want to know if someone you like likes you back, add them to your "crushes" and they'll get an anonymous email that says someone likes them. If they add you to their "crushes," you'll both be notified that you like each other. Otherwise, no one will know.

Sconex shows us that social networking sites are as keyed into the shifting demographics of this nation as the rest of the marketing world by acknowledging that Latin youth represent a viable target market. People have a desire to socialize among people they can identify with based on culture, race or class background, and smart web developers take advantage of that insight.

 

 

 

August 02, 2007

MeeMix: A New Breed of Music Personalization is Born

(* Source: Roy Carthy *)

meemix.pngTel-Aviv based MeeMix launches its beta program today. Like Pandora, MeeMix is a community music/Internet radio service for the 15-35 demographic. The idea being that any user can create a highly personalized, taste-based music channel with minimum fuss. The major differentiation between MeeMix and Pandora or Last.fm is the way it goes about forecasting personal taste.

Typically, there are two ways to perform such predictions:

  1. “Nature” (Pandora) – Decision making is based upon on the compatibility between one song and another—personal taste not being part of the equation.
  2. “Nurture” (Last.fm) – Decision making is based upon a environmental factors—song compatibility not being part of the equation

Steve Krause wrote a great post about Nature vs. Nurture in the music space.

Like Pandora, MeeMix breaks down each song, artist and user down to an elemental level. Then its recommendation engine analyzes the combination of a user’s profile, music selection and behavior to create a customized radio station. In my personal tests, MeeMix’s music selection was near perfect.

meemixsmall.pngMeeMix has a rich social networking feature set, including reviews, thoughts (public user postings), secrets (private user postings), etc. The most important of these features in my opinion is being able to listen to the same song as other channel subscribers in real time. And for the egomaniacs in our audience, you can even print off a t-shirt with your channel name and number of subscribers (courtesy of the Zazzle API).

MeeMix was founded in mid-2006 by CEO Gilad Shlang, formerly the User Experience Manager at 888.com, and Dr. Ricardo Tarrasch (Chief Scientist), also formerly of 888.com with a doctorate degree in Biopsychology. The two possess in-depth experience in creating and leveraging user experience and communities based upon algorithmic forecasting. The company is funded by angels and currently employs a team of 9, including the former lead developer of ICQ, musicologists, and a community/SEO specialist.

The business model is currently based on album sales and will expand to songs, ringtones, and ads. Seeing as there’s so much algorithmic magic under the hood, I won’t be surprised if in a year or two licensing its engine will become MeeMix’s core business.

In the mean time, the team is focusing on learning its community and expanding its service both in scale and in application range (embeddable web widgets and a Facebook app)

 

Breaking: Disney Acquires Club Penguin in $700 Million Deal


(* Source: Pete Cashmore *) 

    clubpenguin.PNG

Disney has acquired the kid-focused virtual world of Club Penguin in a deal totaling $700 million: $350 million cash and the chance to earn out $350 million more between now until 2009.

The Habbo Hotel-like world for kids seems like a perfect fit for Disney, with its 12 million 6-14 year old users falling right within Disney’s target demographic. The game launched in October 2005 and has 700,000 paid subscribers. There will be no immediate changes to the site, and the founders will join Disney.

Disney recently launched a MySpace-type site for preteens called Disney XD.

More related articles 

More on virtual hang outs 

Goombah Holding Starbucks Music Makers Contest Online


(* Source:Kristen Nicole *

Goombah, the social music discovery site, now lets you vote for and download tracks from the 3rd annual Starbucks Music Makers Competition. The 49 semi-finalists have been announced today.

The online contest portion of the contest is powered by Goombah, and is extending voting rights to users. Listen to the music of the semi-finalists and vote for who you like best. Download the tracks that you like as well. Included in this promo is a Starbucks radio player, which has been created by Goombah. Email the player out to friends or put it on your MySpace, hi5 or Piczo profile.

The competition will take place at 7 different Starbucks locations in August and September as well, and the finalists will be chosen from both the online voting and the decision from the judges. The final performance will take place on October 11, 2007 at Hard Rock Cafe in Boston. The musicians that are participating will be able to extend their reach and hopefully jump start their career as well, given the distribution network of Starbucks and its dedication to indie artists.

YouTube is also holding a music contest, allowing submissions from users, and Babelgum has been partnering with several film festivals in a similar manner to how Goombah has teamed up with Starbucks.

goombah-starbucks-s.png

August 01, 2007

Wikia & Playxpert Offer In-Game Wiki Widget


(* Source: Kristen Nicole *)

wikia-playxpert-s1.png

wikia-playxpert-s2.png

Wikia is teaming up with Playxpert, the provider of in-game community management tools, to launch the Playxpert Wikia widget.

What Playxpert does is offer an in-game tool that appears as a semi-transparent overlay that displays as you play your game. It is widely used with the MMOG market, and enables players to communicate with each other via forums and chat, as well as manage their music or monitoring system diagnostics. It’s a customizable tool that lets users pick and choose what feature to include for a particular game. This widget, now combined with Wikia, will offer wikis for group collaboration efforts as well. Users can share stories and game information, track history, and leverage the larger community without leaving the game. The new widget will be available for download later this afternoon.

In other MMOG news, Curse and Guildcafe have both raised funding for their gaming networks, and further, Curse has added several social networking tools on its site, also partnering with Wikia.

 More related articles

comScore Report Shows Global Growth of Social Networks


(* Source: Kristen Nicole *)

comScore has released the results of a study regarding the global reach of major social networks, indicating that these networks have had substantial growth in the past year.

MySpace tops the charts with over 114 million global visitors age 15+ in June, 2007. This is a 72% increase from last year. Facebook had more growth than MySpace, with a 270% increase, going up to 52.2 million visitors. Bebo is up 172% reaching 18.2 million while Tagged has seen the highest growth factor, up 774%, gaining 13.2 million visitors. comScore notes that this global growth means that online social networking is not a fad, but a larger expression of global Internet culture that’s becoming more integrated every year.

The report also highlights a trend we’ve already been alerted to–Bebo dominating in Europe while MySpace and Facebook hold the top spots in North America. Also noted in this report is the trend that major social networks appeal to certain groups, allowing them to become popular in different regions. This shows, on a geographical scale, the correlation between physical communities and online networks.

comscore-global-growth-s.png

comscore-global-growth-s2.png

Social networks 'lure music fans'

(* Source: BBC News *)

Music on an iPod
Some admit that they have only downloaded legally "once"
Social networks are changing the way people consume music at a time when piracy is on the rise and the rate of growth of legal downloads has slowed.

Those are the key findings of a new survey conducted by analyst firm Entertainment Media Research.

The survey found that some 53% of people actively surf social networking sites to find music.

A further 30% said they went on to buy or download music that they had discovered on a social network site.

Personal taste

On popular sites such as MySpace and Bebo, the numbers of people who use sites to find music rises to 75% and 72% respectively.

Some 46% of those surveyed wished it was easier to purchase music they had discovered on social networking sites, for instance via a "buy now" button on the site.

John Enser, head of music at the law firm Olswang that co-authored the survey, believes social networking sites could represent a new platform for the music industry.

"Surfing these sites and discovering music is widespread with the latest generation of consumers but the process of actually purchasing the music needs to be made easier," he said.

The survey - which interviewed 1,700 music consumers aged 13-60 - found that music was increasingly key to social networkers. Some 39% have embedded music in their personal profiles.

Seventy percent said they did this to show off their taste, with half saying it was a good way of reflecting their personality.

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