(* Source: Jason Kincaid *)

Jason says...

It’s becoming increasingly common for the web’s many publishers to offer their own native smartphone applications in addition to mobile-optimized web versions. But few web publishers have the resources to actually develop an app for themselves. iSites is a new service launching today that allows publishers to quickly build applications for the iPhone, allowing them to create a customized and branded app in as little as 10 minutes. And soon, you’ll be able to use the platform to simultaneously publish Android apps from the same platform.

Of course, you’re not going to be able to build out a particularly complex app in ten minutes, but if your primary goal is to syndicate your stories to users, with basic features like browsing by categories and the ability to ‘favorite’ stories, this will suit you just fine. Building an app is straightforward: first, you tell iSites which RSS feed it should include in your app. You can also include feeds from a dozen popular web services like Twitter, Blogger, Flickr, and Wordpress.  Once you’ve figured out what content you’re going to include, you can tweak the color scheme of the app, add your own logos, and attach an icon and a description to include in the App Store.

Once all that’s done, you submit the app and wait for it to appear on the App Store (iSites handles the submission process). Once the app is live, you can log in to your iSites account to view analytics on the app’s performance, including which content in your app is the most popular.

One of the nice things about iSites is that even after you’ve deployed your app, you can modify the various feeds the app is pulling content from. And soon, you’ll be able to deploy apps to both the App Store and Android Market (the Android version is currently in Beta testing, with release planned in the next few weeks). Changes made using iSites (like your app’s layout or feeds) will be reflected on both your iPhone and Android apps.

iSites costs users a flat fee of $25 for the standard version, or $99 a year if you want to be able to include your own AdMob ads. The service is currently being used by a number of clients, including university papers like The Daily Californian, The Stanford Daily, and The State Press.

iSites certainly isn’t the first player to offer a solution for helping publishers build mobile apps — we’ve been seeing similar tools for nearly as long as the App Store has been around, with competitors including AppMakr, Mobile Roadie, and plenty more.

Posted by brian tiong at 09:26 AM | Permalink | Comments (0) | TrackBacks (0)

 (* Source: Michael Robertson *)

This is a guest post from Michael Robertson, a 12-year veteran of the digital music business. He is the founder and former CEO of digital music pioneer MP3.com. He is currently the CEO of music locker company MP3tunes. Robertson is also an adviser to Google Voice.

Michael says...

For years there’s been speculation that Apple would supplement their $1/song (now $1.29) iTunes business with a monthly subscription service, but their upcoming plans are quite different and once again are positioning them to lead the digital music industry into a new era. Leveraging their ubiquitous iTunes software Apple plans to upgrade their users almost over night to a cloud music service in an ambitious move to beat Amazon and others to a cloud music service. Record labels are wary to give Apple even greater dominance which is why Apple’s new strategy is designed to sidestep new licenses from the major labels.

Apple’s recent acquisition of digital music startup Lala rekindled speculation of an iTunes subscription service. There’s no shortage of subscription offerings (Napster, Rhapsody, Spotify, Pandora, etc), but none have attracted the millions of subscribers necessary to make the high royalty structures work. Experts have pondered that Apple’s design expertise and hardware integration could make subscription work. And leveraging Lala’s digital library, licenses from the major labels, and a management team who cycled through several business models including the ten cent web song rental could make it a reality. It’s a logical assumption, but after talking to a wide variety of insider sources it’s clear there is no upcoming Apple subscription service and Apple has far different plans.

Lala will play a critical role in Apple’s music future, but not for the reasons cited above. Lala’s licenses with major labels are non-transferable, so they’re not usable for any new iTunes service. The 10 cent song rental model never gained traction and does not cover mobile devices thus is of little value to Apple. What is of value is the personal music storage service which was an often overlooked component of Lala’s business. As Apple did with the original iPods, Lala realized that any music solution must include music already possessed by the user. The Lala setup process provides software to store a personal music library online and then play it from any web browser alongside web songs they vend. This technology plus the engineering and management team is the true value of Lala to Apple.

An upcoming major revision of iTunes will copy each user’s catalog to the net making it available from any browser or net connected ipod/touch/tablet. The Lala upload technology will be bundled into a future iTunes upgrade which will automatically be installed for the 100+ million itunes users with a simple “An upgrade is available…” notification dialog box. After installation iTunes will push in the background their entire media library to their personal mobile iTunes area. Once loaded, users will be able to navigate and play their music, videos and playlists from their personal URL using a browser based iTunes experience.

Apple will link the tens of millions of previously sold iPods, Touches, AppleTV and iTablets to mobile iTunes giving users seamless playback of their media from a wide range of Apple branded devices. Since media will be supplied from the user’s personal collection, Apple is freed from the hassles of device and region limitations. iTunes shoppers will be able to continue to buy music and movies as they can now with purchases still being downloaded, but once downloaded they will be automatically loaded to their mobile iTunes area for anywhere access. Again because users are in possession of the materials no new licenses are required from the record labels or publishers.

Some are curious why Apple with thousands of engineers would need Lala talent and technology. For sure Apple could copy Lala technology, but time is of the essence and Lala lets Apple move faster in transitioning from their PC software business to a cloud service. They get a knowledgeable digital music engineering team, plus a code base to build upon which already does uploading and web playback. There’s precedence for this strategy. The iTunes software did not originate within in Apple but came via an acquisition. Finally, Apple gets the quick witted, brilliant, but occasionally loony Lala CEO Bill Nguyen who will play a future role in Apple. (Although one wonders how Jobs and lime light relishing Nguyen can co-exist.)

It’s critically important that technology companies build and maintain a core strength. This cornerstone allows them to command a significant portion of the profit stream and is a beachhead to launch other initiatives. Think Amazon/e-commerce, Microsoft/OS, Google/search, Apple/media. Jobs is keenly aware of the digital transition from PC to cloud centric programs and services. It’s imperative Apple lead in this transition or risk ceding leadership in media to others such as Amazon, Real, Microsoft, Yahoo, etc. Lala will help Apple protect their media franchise from encroachment by accelerating their cloud efforts. iTunes users can expect mobile iTunes in 2010.

Posted by brian tiong at 09:03 PM | Permalink | Comments (0) | TrackBacks (0)

(* Source: PSFK *)

Nike is giving us their taste in mobile marketing with True City, an iPhone app with the tagline ‘Making the hidden visible.’ It combines social elements with current mobile technologies to create a next-gen city and travel guide for six European cities.

With each city comes a host ‘tastemaker’ to guide users to lesser known community attractions. For Paris, it is BKRW founder Jay Smith. Of course Jay’s perspective alone is not enough, as an addition to each host there is a second tier of designated contributors and a third of so called ‘civilian’ contributors. Everyone is encouraged to add their own finds, geo-tagged, throughout a city. The best, or most popular, will have an opportunity to join the team of Nike insiders. It appears that Nike is reaching for an army of hyper-local, mobile-connected advocates.

Posted by brian tiong at 08:31 AM | Permalink | Comments (0) | TrackBacks (0)

(* Source: Viralblog *)

Another year, another mashup. DJ Earworm created a mash up of the top 25 hits of 2009, according to Billboard; “United State of Pop 2009“. Last year, the DJ created the same kind of mash up for the year 2008. This video generated almost 2 million views. This year’s version, containing Lady Gaga, The Black Eyed Peas and Beyonce, got over 4.5 million views in just 1 week time on YouTube alone. So enjoy the best of 2009, in a little over 4 minutes, one more time!

A Mashup of the Top 25 Hits of 2009, according to Billboard.

http://facebook.com/earworm
http://djearworm.com

The Black Eyed Peas - BOOM BOOM POW
Lady Gaga - POKER FACE
Lady Gaga Featuring Colby O'Donis - JUST DANCE
The Black Eyed Peas - I GOTTA FEELING
Taylor Swift - LOVE STORY
Flo Rida - RIGHT ROUND
Jason Mraz - I'M YOURS
Beyonce - SINGLE LADIES (PUT A RING ON IT)
Kanye West - HEARTLESS
The All-American Rejects - GIVES YOU HELL
Taylor Swift - YOU BELONG WITH ME
T.I. Featuring Justin Timberlake - DEAD AND GONE
The Fray - YOU FOUND ME
Kings Of Leon - USE SOMEBODY
Keri Hilson Featuring Kanye West & Ne-Yo - KNOCK YOU DOWN
Jamie Foxx Featuring T-Pain - BLAME IT
Pitbull - I KNOW YOU WANT ME (CALLE OCHO)
T.I. Featuring Rihanna - LIVE YOUR LIFE
Soulja Boy Tell 'em Featuring Sammie - KISS ME THRU THE PHONE
Jay Sean Featuring Lil Wayne - DOWN
Miley Cyrus - THE CLIMB
Drake - BEST I EVER HAD
Kelly Clarkson - MY LIFE WOULD SUCK WITHOUT YOU
Beyonce - HALO
Katy Perry - HOT N COLD

Posted by brian tiong at 10:18 AM | Permalink | Comments (0) | TrackBacks (0)

(* Source: Gagan Biyani *)

Gagan says...

Some mobile startups do something that can’t be done online. Others copy an online business and bring it to mobile. And then there are companies like Scoutmob [iTunes link]. They take a great online business and make it ten times better by allowing you to take advantage of the service on-the-go.

Scoutmob is Woot on mobile, done on a local scale. Scoutmob provides location-aware coupons directly to your mobile device. They launch in Atlanta, and their first offer is for 50% off at Murphy’s, which is a 4-star restaurant according to Yelp. The offers, according to CEO Dave Payne, have a rapid expiration time (in this example, 24 hours), so you need to use the coupon within one day. They’ll have a different offer every day, so don’t weep if you can’t fly into Atlanta by midnight – you’ll be able to hit up Octane Coffee Bar and Lounge tomorrow.

For those of you who caught it, one obvious downside is “they launch in Atlanta.” That’s not to say Atlanta isn’t a cool place (hey, they brought us Coca-Cola and the Dirty Bird), but just that I doubt there are as many iPhone owners there as in San Francisco or New York City. That said, Dave’s existing business, SkyBlox, is a company that provides WiFi to 2,500 local businesses in Atlanta, so they’ve got an incumbent customer base to draw on for their offers.

Scoutmob seems to be entering an interesting business at a great time. Real-time and location-based mobile apps are hot as balls right now, and the virtual coupon business is making headlines too. Of course, it’s also super crowded – as there are many location-aware coupon apps on the iPhone, including Yowza!, which has made headlines because its founder is Heroes star, Greg Grunberg.

An interesting side-story (and a knock against Scoutmob) is that Dave has no technical expertise himself and does not have a technical team to make or maintain the application. Instead, he outsourced the technology to a web developer friend from college who didn’t know Objective-C. How the hell did he make an iPhone app with Push, a native UI and geolocation with a web developer? He used Appcelerator’s Titanium product, which enables web developers to create iPhone and Android applications. I’ve sat down with CEO Jeff Haynie, and Titanium, which is free, seems to be a cool way for web developers to create native-looking iPhone apps without having to code in Objective-C.

Scoutmob is available on the iTunes store and their first promotion is today.

Posted by brian tiong at 10:09 AM | Permalink | Comments (0) | TrackBacks (0)

(* Source: Erik Schonfeld *)

Erik says...

The biggest U.S. music service on the Web in December was Vevo, a new entrant which is a joint venture between Google, Universal Music Group, and Sony Music. Dubbed the “Hulu of music videos,” Vevo attracted 35.4 million unique visitors in December, 2009, putting it above the 33.1 million visitors who went to MySpace Music, according to estimates put out today by comScore. Considering that Vevo only launched on December 8, that is a pretty good showing.

A closer look at the numbers shows, that nearly all of that audience came from YouTube, which hosts a Vevo channel. Of the 35.4 million visitors which comScore counts for Vevo, 32.6 million (or 92 percent) are attributed to YouTube. In one fell blow, YouTube has helped to push MySpace Music from the No. 1 spot.

Not only does this illustrate the distribution might of YouTube, but it also shows how professional content is still hard to beat, even on YouTube. The Vevo channel is already the most viewed channel on YouTube, with nearly 13 billion views across all Vevo and all of Vevo’s sub-sites, which include the individual artist channels for Lady Gaga, Kings of Leon, Timbaland, and many others.

Here are the top ten music services as measured by comScore in unique U.S. visitors for December, 2009. The only real startup is Jango (No.7), with 9.6 million, but the comScore numbers include some lyric sites it also owns. ToneFuse Music, No. 8, is almost entirely a collection of lyric sites. Rhapsody rounds out No. 10 with 6.5 million (Last.fm would be No. 11 with 6 million).

Top U.S. Music Services On The Web (in unique visitors, December, 2009)

1. Vevo: 35.4 million
2. MySpace Music: 33.1 million
3. AOL Music: 29.0 million
4. Warner Music: 23.3 million
5. MTV Networks Music: 17.6 million
6. Yahoo! Music: 16.4 million
7. Jango Music Network: 9.6 million
8. ToneFuse Music Network: 8.3 million
9. MSN Music: 6.6 million
10. Rhapsody: 6.5 million

Posted by brian tiong at 10:03 AM | Permalink | Comments (0) | TrackBacks (0)

(* Source: Goldman *)

Landline TV is a New York-based production company that specializes in comedy. Here is their version of how Google's new phone destroys the competition by systematically terrorizing iPhone's users.

Posted by brian tiong at 01:06 PM | Permalink | Comments (0) | TrackBacks (0)

(* Source: PSFK *)

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(* Source: John Biggs *)

Jonh says...

What AppMakr lacks in vowels they make up for in coolness. AppMakr is a dead easy app design engine that allows you to enter a URL or search term, pick a few images, and publish an app to the App Store in a few minutes.

The service uses RSS feeds and searches to build a comprehensive feed of your website or “personal brand” that is updated automatically. You can then push the app live for $199 or download the app to your own machine for $499.

The pricing is a little weird. Here’s the official skinny:

$199 – The Easy Way: AppMakr Publishes Your App
Submit your app in minutes, with AppMakr as the publisher. Skip the difficult parts of making an iPhone app, like having to work with Xcode and figuring out the app certification and provisional process. You can even insert your own ads in the app. Apps built with this option will have a small AppMakr logo on the app splash screen.

$499 – You’re In Control: Publish Under Your Own Brand
Take control of the app building process by creating an Apple Developer Account and loading your certificates into AppMakr. We’ll take care of the rest, including the provisioning, building and management of your apps. You’ll also be able to test apps on your own phone with Ad Hoc builds.

#gallery-1 { margin: auto; } #gallery-1 .gallery-item { float: left; margin-top: 10px; text-align: center; width: 33%; } #gallery-1 img { border: 2px solid #cfcfcf; } #gallery-1 .gallery-caption { margin-left: 0; }

You can also hire the company to help you for $120 an hour, although that’s not really necessary.

The process is simple. You first enter your URL or search terms. The system searches for feeds and media and then places it into a browser. You can also grab logos from your disk or a URL. The simulator demos your app as you build it.

You then ad various feeds including YouTube, Digg, and TweetMeme data. The main feed shows on the front page while subsidiary feeds appear when you tap buttons at the bottom.

The current templates do not allow for “static” pages – About pages, for example – but that is coming.

The company just launched last night and we saw it live at a CES event. It seems like a great way for personal micro-brand-aware individuals to monetize their current feed value through the use of highly targeted data chunklets in a mobile context. Ha! Just kidding. But if you have a blog, it’s worth looking into.

Posted by brian tiong at 08:29 AM | Permalink | Comments (0) | TrackBacks (0)

(* Source: Robin Wauters *)

Robin says...

Media search and discovery site MeFeedia this morning released its first State of the Vlogosphere report since 2007. The main take-away: video blogs have exploded since the last update, but most vloggers stick to the best known video hosting sites for distribution and promotion purposes.

No surprises there, but since MeFeedia’s video search engine self-reportedly tracks over 30,000 video sources across the Web, the company slapped some interesting numbers on the most apparent trends.

How many vlog?

While MeFeedia tracked about 20,000 unique vlogs back in 2007, it’s currently keeping tabs on over 110,000, which represents an increase of more than 500% over the past 3 years. International vlog numbers are growing faster than the U.S., with Spanish-language video blogs leading the way.

Turns out all those vloggers are less keen on setting up an independent video blog and rather flocking to the major online video hosting and sharing services to try and attract an audience and make some money off their videos.

Where do they vlog?

Unsurprisingly, the most popular platform is YouTube with 36%, up from 9% based on MeFeedia’s 2007 findings.

After YouTube come Blip.tv with a respectable 14%, Vimeo with 9%, MySpace with 7% and the only European service, DailyMotion, with 3%. About 13% uses other video sharing platforms, although I find it surprising that Facebook didn’t make this list. Independent publishers, meaning vloggers who set up their own websites and video hosting platforms, make up 18% of the pie. The most popular tool for them: WordPress.

Pro vloggers

Professional vloggers (i.e. producers of Web series) tend to follow a dual strategy: posting content on their own websites while syndicating videos to popular video hosting platforms simultaneously.

According to MeFeedia, the average pro-vlogger syndicates their video to 3.6 sites. Their top choices are YouTube, Blip.tv and MySpace Video.

Syndication trends

MeFeedia also spotted some trends in syndication and says Google’s FeedBurner is no longer the “default” syndication mechanism, as MRSS tools have become much more sophisticated over the past few years. They’re also being offered by YouTube, DailyMotion and also Videopress as a built-in feature.

MeFeedia also says automated posting and tracking tools such as TubeMogul and Hey!Spread have gained popularity as they provide content creators a “produce once, post everywhere” model that saves them time.

Video consumption

According to MeFeedia, 1024×768 is most popular screen resolution (40%), followed by 1280×800 (20%), 1280×1024 (10%). The most popular for TV viewing is the Playstation 3, followed by the Nintendo Wii.

The report also states the watch time for short-form videos is 1:15 minutes and 8:50 minutes for long-form content, on average. Unsurprisingly, people are watching more short-form than long-form video content.

The growth in video consumption on mobile platforms was one of the fastest, particularly on iPhone, Android and BlackBerry devices (in that order). The iPhone was the fastest growing mobile device for video consumption (by 6x), which MeFeedia correctly deems largely fueled by the built-in YouTube support of the Apple phone.

Posted by brian tiong at 09:45 AM | Permalink | Comments (0) | TrackBacks (0)

(* Source: Leena Rao *)

Leena says...

We’re big fans of TripIt, a nifty site that creates customized travel itineraries from travel confirmation emails. Today, the service is becoming even more useful by integrating Yapta.com, an airfare and hotel tracking service, into its platform.

Yapta lets you track fares from most of the major domestic and international airlines, allowing users to select flights to track, and then be alerted when the price fluctuates. If the price declines after you purchase it, Yapta will help you get a refund or credit from airlines that have lowest guaranteed fare policies. Travelers can now forward their flight confirmation emails to plans@tripit.com and can choose to have Yapta start tracking their flights for airline refunds or credits. TripIt members can then link their account to Yapta in order to be alerted when they are eligible for a refund or credit based on an airline’s “guaranteed airfare” policy.

Yapta, which has been able to gain a steady group of consumer followers since its launch in 2007, is revealing a few compelling statistics about airfare price fluctuations. To date, Yapta has conducted approximately 500 million airfare price checks, showing that seat prices on 45 percent of flights will drop before the cabin door closes. Approximately 15 percent of these flights are eligible for a refund or credit and since May 2007, Yapta has identified over $250 million in savings for its members, an average of $334 per traveler each year.

Yapta stands to gain a new influx of users with the integration with popular service TripIt. It’s made Michael’s list of products he can’t live without for three years running, and is quickly gaining fans among frequent travelers. Yapta also offers a companion hotel price tracking service.

Posted by brian tiong at 09:41 AM | Permalink | Comments (0) | TrackBacks (0)

(* Source: Leena Rao *)

Leena says...

Actress Kirstie Alley is venturing into the microblogging world with the bizarre launch of Phitter.com, a Twitter-like community site dedicated to helping consumers share tips on weight loss, dieting, fitness, exercise and living a healthy lifestyle. Alley has been publicly battling with personal weight gain over the past few years, and even sells her own branded weight loss products.

According to a release, Phitter.com is a “phitness phocused community that encourages members to talk, or Phit, about fitness, weight loss, working out, dieting, exercising, and healthy living while making new ‘Phriends’ and having ‘Phun’!” The site lets users write and post messages in 140 characters via the web or SMS. Similar to Twitter, you can send private messages to other users. And Phitter also integrated with Twitter to allow users to post directly to Twitter and to find Twitter friends who have already joined Phitter.

The site’s UI definitely needs some work, but the ambition of the site may resonate with folks who want to share the trials and tribulations of weight loss and fitness. Of course, there’s no shortage of social networks who are trying to serve the same purpose, including DailyBurn, WorkoutBOX, and ZodBod.

Posted by brian tiong at 09:34 AM | Permalink | Comments (0) | TrackBacks (0)

(* Source: Erick Schonfeld *)

Posted by brian tiong at 09:30 AM | Permalink | Comments (0) | TrackBacks (0)

(* Source: MC Siegler *)

MC says...

Regular readers may know my affinity for Pearl Jam. The band, which released a new album, Backspacer, last year had a series of promotions with MySpace to promote the album. Now they’re turning to Twitter for some more.

The band has teamed up with the digital media house Culture Jam to launch a new site that easily allows you to tweet about about the Pearl Jam song “Just Breathe.” This site is actually a simple application that gets your Twitter credentials via OAuth. In exchange for the tweet, you’ll receive a code that will allow you to download the song on iTunes for free. Specifically, it’s a live version of the song that was recorded at Austin City Limits this year.

This free song isn’t without a slight catch. Not only will you obviously have to send the tweet, but in small print on the site, you’ll see that by tweeting the message you will also automatically follow the @pearljam account on Twitter. Of course, if you’re tweeting this, you’re probably into Pearl Jam, and won’t mind following the account.

On the site, there is also a way to buy a digital copy of the single and you can enter to win a limited run copy of the new album on White Vinyl LP (there are 15 of them available).

Culture Jam does these types of promotions for a number of musical acts. The use of Twitter in this regard is smart because there is a very low barrier to entry. As we discussed yesterday, a growing number of brands and venues are using Twitter to trade free goods and deals for promotion on the service.

Posted by brian tiong at 10:03 AM | Permalink | Comments (0) | TrackBacks (0)

(* Source: PSFK *)

Posted by brian tiong at 09:14 PM | Permalink | Comments (0) | TrackBacks (0)

 (* Source: Erik Schonefeld *)

Erik says...

Now that the aughts are behind us, we can start the new decade with a bang. So many new technologies are ready to make a big impact this year. Some of them will be brand new, but many have been gestating and are now ready to hatch. If there is any theme here it is the mobile Web. As I think through the top ten technologies that will rock 2010, more than half of them are mobile. But those technologies are tied to advances in the overall Web as well.

Below is my list of the ten technologies that will leave the biggest marks on 2010:

1. The Tablet: It’s the most anticipated product of the year.  The mythical tablet computer (which everyone seems to be working on).  There are beautiful Android tablets, concept tablets, and, of course, the one tablet which could define the category, the Apple Tablet.  Or iSlate or whatever it’s called.  If Steve Jobs is not working on a tablet, he’d better come up with one because  anything else will be a huge disappointment.Why do we need yet another computer in between a laptop and an iPhone?  We won’t really know until we have it.  But the answer lies in the fact that increasingly the Web is all you need.  As all of our apps and data and social lives move to the Web, the Tablet is the incarnation of the Web in device form, stripped down to its essentials.  It will also be a superior e-reader for digital books, newspapers, and magazines, and a portable Web TV.
2. Geo: The combination of GPS chips in mobile phones, social networks, and increasingly innovative mobile apps means that geolocation is increasingly becoming a necessary feature for any killer app.  I’m not just talking about social broadcasting apps like Foursquare and Gowalla.  The advent of Geo APIs from Twitter , SimpleGeo, and hopefully Facebook will change the game by adding rich layers of geo-related data to all sorts of apps.  Twitter just recently launched its own Geo API for Twitter apps and acquired Mixer Labs, which created the GeoAPI.
3. Realtime Search: After licensing realtime data streams from Twitter, Facebook, MySpace, and others, Google and Bing are quickly ramping up their realtime search.  But realtime search is still treated as a silo, and is not regularly surfaced in the main search results page.  In 2010, I expect that to change as the search engines learn for what types of searches it makes sense to show Tweets and other realtime updates.  In the meantime, a gaggle of realtime search startups such as Collecta, OneRiot, and Topsy will continue to push the ball forward on the realtime search experience.  Realtime search will also become a form of navigation, especially on Twitter and Facebook.  The key will be to combine realtime search with realtime filters so that people are delivered not only the most recent information but the most relevant and authoritative as well.
4. Chrome OS: In November, Google gave the world a sneak peek at its Chrome operating system, which is expected to be released later this year.  The Chrome OS is Google’s most direct attack on Windows with an OS built from the ground up to run Web apps fast and furious.  Already a Google is rumored to be working on a Chrome Netbook which will show the world what is possible with it a “Web OS.” It sounds like it would be perfect for Tablet computers also (see above).  Chrome is a risky bet for Google, but it is also potentially disruptive.
5. HTML5: The Web is built on HTML (Hypertext Markup Language) and the next version which has been taking form for a while is HTML5.  Already browsers such as Firefox and Google’s Chrome (the browser, not the OS) are HTML5-friendly.  Once HTML5 becomes more widespread across the Web, it will reduce the need for Flash or Silverlight plug-ins to view videos, animations, or other rich applications.  They will all just be Web-native.  HTML5 also supports offline data storage, drag-and-drop, and other features which can make Web apps act more like desktop apps.  A lot of Websites will be putting HTML5 under the hood in 2010.
6. Mobile Video: With video cameras integrated into the latest iPhone 3GS and other Web phones, live video streaming apps are becoming more commonplace—both streaming from phones and to them.  As mobile data networks beef up their 3G bandwidth and even start to tiptoe into true broadband with 4G (which Verizon is heading towards with its next-gen LTE network), mobile video usage will take off.
7. Augmented Reality: One of the coolest ways to use the camera lens on a mobile phone is with the increasing array of augmented reality apps.  They add a layer of data to reality by placing everything from photos to Tweets to business listings directly on top of the live live image captured by the camera.  Tonchidot’s Sekai Camera, Layar, GraffitiGeo and even Yelp are examples of augmented reality apps.
8. Mobile Transactions: As mobile phones become full-fledged computers, they can be used for mobile commerce also.  One area poised to take off in 2010 are mobile payments and transactions.  Twitter founder Jack Dorsey’s latest startup Square turns the iPhone into a credit card reader.  Verifone has its competing product, as does Mophie.  The idea is that any mobile phone can become a point of sale, and those mobile transactions can tie into back-end accounting, CRM, and other enterprise systems.
9. Android: Last year saw the launch of nearly two dozen Android-powered phones, including the Verizon Droid.  In a few days, Google’s Nexus One will launch as the first Android phone which can be unlocked from any given carrier (it is launching with T-Mobile). Android is Google’s answer to the iPhone, and as it reaches critical mass across multiple carriers and handsets it is becoming increasingly attractive to developers.  There are already more than 10,000 apps on Android, next year there will be even more.  And other devices running on the mobile OS are launching as well.
10. Social CRM: We’ve seen the rise of Twitter and Facebook as social communication tools.  This year, those modes of realtime communication will find their way deeper into the enterprise.  Salesforce.com is set to launch Chatter, it’s realtime stream of enterprise data which interfaces with Twitter and Facebook and turn them into business tools. Startups like Yammer and Bantam Live are also making business more social.

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